Colonial First State

Manager, Marketing Performance & Operations

Colonial First State  •  Sydney, AU (Onsite)  •  2 days ago
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Job Description

Are you ready to be part of an organisation that values expertise, passion and diversity? At CFS we know that the foundation of our success lies in our exceptional people. We believe in celebrating individuality, have a passion for high performance and creating an environment where you can unleash your full potential. Our people enable us to make a difference and deliver exceptional experiences to help our customers achieve financial freedom.

Your Team

This role sits within the Customer Office at CFS, within the Marketing Strategy and Transformation team in the Brand and Customer Engagement (B&CE) function. B&CE shapes and delivers brand, marketing and customer engagement strategies that drive customer outcomes and growth across Direct and Employer segments, supported by enterprise centres of excellence including Data & Analytics, Digital and Corporate Communications.

The Manager, Marketing Performance & Operations is responsible for day-to-day running of workflows and processes for the BC&E team. You ensure that teams can plan, prioritise and execute programs at pace with clear reporting that provides visibility of activity from intake through to delivery and optimisation.

Your Responsibilities

Operating Model Uplift

  • Drive execution of the marketing operating model uplift, embedding scalable ways of

    working

  • Proactively identify and deliver simplification and standardisation opportunities to lift

    speed, quality and effectiveness at scale.

  • Create endtoend delivery clarity and consistency, giving portfolio and crossfunctional

    teams the structure, visibility and confidence to execute at pace.

  • Establish clear delivery structure, visibility and prioritisation discipline

Marketing Workflow & Workfront Capability

  • Own Adobe Workfront as the workflow system of record
  • Embed disciplined usage, data quality and sustained adoption
  • Design and implement scalable endtoend workflows (intake optimisation)

Performance, Governance & Decision Support

  • Provide clear visibility of delivery performance (throughput, cycle time, bottlenecks,

    compliance)

  • Deliver trusted, decisionready reporting and dashboards to support prioritisation and

    tradeoffs

  • Embed governance and compliance by design within workflows
  • Coordinate board and executive reporting and associated deliverables across the team.
  • Manage the monthly budget reconciliation process
  • Lead key supplier management relationships from a procurement perspective.

Planning Operationalisation & Delivery Discipline

  • Embed the B&CE planning rhythm - annual/quarterly planning operationalisation,

    prioritisation cadence, trade-off rhythm so that strategy becomes executable work with

    clear sequencing and governanceready reporting.

  • Translate strategy and planning outputs into structured execution through workflows,

    portfolio views, dependency management and WIP controls.

  • Support leaders with visibility of delivery readiness, risks and tradeoffs to improve

    predictability and outcomes.

Change, Enablement & Continuous Improvement

  • Embed new ways of working through targeted enablement, reinforcement and

    coaching, supporting value realisation of Adobe Workfront.

  • Drive continuous improvement through structured enablement, reporting and workflow

    optimisation - manage triage, issue resolution, documentation and enhancement

    backlog in partnership with MarTech.

  • Translate the team’s AI ambition into practical ways of working, prioritising use cases,

    embedding governance and enabling adoption that improves impact and quality.

  • Embed practical AIenabled ways of working that improve efficiency, quality and speed,

    with appropriate governance

Your Capability and Experience

  • Experience in marketing operations or team change within complex, fastpaced

    environments, with a focus on improving effectiveness.

  • Strong execution capability, translating strategic priorities into practical, adoptable

    ways of working.

  • Experience designing and embedding disciplined, endtoend workflows and

    performance reporting at scale.

  • Adobe Workfront expertise (or equivalent) highly desirable.
  • Strong analytical mindset, using workflow and delivery data to surface risks, insights

    and decision support.

  • Experience embedding governance and compliance by design in regulated

    environments.

  • Working knowledge of AIenabled ways of working, a curiosity to use it to improve

    productivity and quality with appropriate controls.

  • Strong stakeholder management
  • A proactive, solutionsoriented selfstarter who identifies issues, drives improvement

    and delivers outcomes with minimal direction

  • A collaborative team player who can work effectively across teams, models constructive behaviours positively contributes building a strong team dynamic.

What to Expect

At CFS, you'll be working among the very best in the wealth management industry. It's an inspiring environment that encourages development and celebrates success. Other things to look forward to:

  • Access to CFS Employer Super, which offers an expansive investment menu and flexible insurance solutions
  • Support with financial services, including discounts on home loans and daily bank accounts through our partnership with a leading financial institution
  • Access to 24/7 confidential support covering safety, medical and mental health services
  • Additional leave day to celebrate your birthday
  • Life Leave - 3 days per annum to focus on your wellbeing or celebrate a special event
  • Exclusive discounts on retail, travel and entertainment

CFS Culture

At CFS we are committed to creating a thriving environment where individuals can flourish. We believe that success is built upon strong teams, and we are dedicated to celebrating uniqueness, championing individuality and supporting a diverse and inclusive workforce. We believe that when you can truly be yourself, you can unlock your full potential.

Apply today and join us in helping Australians to achieve their financial freedom.

Please note, CFS requires all candidates to have full work rights in Australia.

Where we have preferred candidates, background checks (including Police, Employment, Bankruptcy checks, ASIC banned and disqualified persons) will be completed prior to the final preferred candidate’s employment being confirmed. The outcomes of the background checks do not preclude the preferred candidate, however, they will be assessed against the inherent requirements of the role.

This role is based on Gadigal Land (Sydney).

Colonial First State

About Colonial First State

We’ve helped over 3 million Australians and counting.

We provide superannuation, investment and retirement products to members as well as to corporate and superannuation fund investors. Our wide range and investment management expertise spans Australian and global shares, property, fixed interest, credit, hedge funds, infrastructure and private equity.

The privacy of your personal information is important to us. We will handle all personal information collected in accordance with applicable privacy laws and our privacy policy and collection statement which can be accessed here www.cfs.com.au/privacy. If you have any questions in relation to our privacy practices or would like to request a copy of our privacy policy please contact us on 13 13 36.

Avanteos Investments Limited ABN 20 096 259 979, AFSL 245531 (AIL) is the trustee and issuer of super and pension products. Colonial First State Investments Limited ABN 98 002 348 352, AFSL 232468 (CFSIL) is the issuer and Investor Directed Portfolio Services (IDPS) operator and administrator of investment products. Information on this social media may include general advice but does not consider your individual objectives, financial situation, needs or tax circumstances. You can find the target market determinations (TMD) for our financial products at www.cfs.com.au/tmd, which include a description of who a financial product might suit. You should read the relevant Product Disclosure Statement (PDS), Investor Directed Portfolio Service Guide (IDPS Guide) and Financial Services Guide (FSG) carefully, assess whether the information is appropriate for you, and consider talking to a financial adviser before making an investment decision. You can get the FirstChoice PDSs and the FSG from www.cfs.com.au or by calling 13 13 36 and FirstWrap PDSs, FSGs and IDPS Guides from www.firstwrap.com.au or your adviser.

Industry
Finance & Insurance
Company Size
1,001-5,000 employees
Headquarters
Sydney, AU
Year Founded
Unknown
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