American Express

Manager-Marketing

American Express  •  London, GB (Hybrid)  •  2 hours ago
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Job Description

Global Advertising and Brand Management (GABM) creates marketplace demand and drives brand consideration for American Express products and services amongst premium customers and Small Business Owners through differentiated and innovative insights, marketing, and experiences.

The Global Advertising and Brand Management (GABM) team is responsible for creating marketplace demand and driving commerce for American Express products and services through differentiated and innovative branding, marketing, and experiences. We have an ambitious goal: to be the most admired brand in the Fortune 500 and we aim to deliver on that by doing work that is both creative and effective. The Global Brand Sponsorships and Experiential Marketing team sits within GABM and leads 40+ partnerships globally, delivering best-in-class ticket access, live event and digital engagement platforms across Card Member and Prospect passion points of sports, music, theater and various other cultural interests.

  • Support spearheading the strategy, creative development and execution of sports activations, with a focus on our Wimbledon partnership, including but not limited to, access and benefits for Card Members, prospect engagement programs, live activation plans, offsite/digital extensions, branding, utilization of contractual media and sponsorship assets and B2B hospitality program
  • Collaborate and lead robust set of internal and partners to deliver best-in-class plan, from briefing through execution and measurement
  • Maintain large scale budgets in partnership with Finance team and other stakeholders, ensuring close understanding of internal processes and ensuring project comes in at or under budget
  • Develop relationships across American Express enterprise to develop strategic sponsorship programs in support of business priorities relating to both B2B and B2C customers
  • Communicate regular updates and full activation plans in strategic, clear manner to team leadership
  • Support the delivery of ad-hoc strategic sponsorship projects that may arise from time to time.
  • Represent American Express within the sports industry to deepen relationships, knowledge, and development to continue to be on cutting edge of customer experience
  • Travel required to execute onsite programs
  • 4+years' work experience with focus area in sponsorship, large-scale events, and experiential marketing/partnerships.
  • Proven track record in managing external partners, large-scale cross-functional teams and agency partners across experiential, media, content and PR
  • Experience in people leadership including engagement in individual development plans
  • Expert in navigating grey space and building a strategy from the ground up that delivers on team objectives
  • Ability to work under pressure with compressed timelines
  • Maintain balance while managing various work streams while demonstrating strong leadership and composure
  • Strong communication skills (written and verbal), as well as executive presence
  • Focus on innovation and constant appetite to know and learn more about the industry – including experiential marketing, technology, payment innovations and competitive landscape
  • Strong measurement and analytical skills
  • Work location requirements: London (hybrid)

Employment eligibility to work with American Express in United Kingdom is required as the company will not pursue visa sponsorship for these positions.

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.

As part of Team Amex, you’ll experience our powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

American Express

About American Express

At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly striving to uphold our powerful backing promise to our customers and each other every day.

These beliefs have been our North Star for 170 years as our business transformed – from helping evacuate travelers during World Wars, to ensuring the safety of our customers’ funds during the Great Depression in the U.S., to creating the Shop Small® movement to help small businesses recover from the Financial Crisis, to providing aid to communities impacted by many natural disasters and so much more.

For generations, the key to our success has been the determination and resilience of our American Express colleagues. Now, as a globally integrated payments company, we work together to provide customers with access to products, insights and world-class experiences that enrich lives and build business success. Join us and let’s lead the way together.

Learn more about us at:

https://www.americanexpress.com/careers

https://www.americanexpress.com/

https://www.facebook.com/AmericanExpressUS

https://www.instagram.com/americanexpress/

https://twitter.com/americanexpress

https://www.youtube.com/user/AmericanExpress

See our community guidelines at:

https://www.americanexpress.com/en-us/company/community-guidelines/

If you have a customer service issue or question, please visit www.americanexpress.com/contactus

Industry
Finance & Insurance
Company Size
10,000+ employees
Headquarters
New York, NY
Year Founded
Unknown
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