TELUS

Manager-Marketing

TELUS  •  Toronto, CA (Onsite)  •  4 hours ago
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Job Description

This is an exciting role within our Consumer Integrated GTM team, as a respected authority for full GTM program management and standardization across all consumer channels. You will spearhead our integrated quarterly plan across marketing, cross-functional business units, and channels, while building and enforcing the processes and standards that enable executional consistency and excellence. As the ideal candidate, you are a self-starter with a positive, get-it-done attitude, exceptional attention to detail, and proven project/program management expertise. You will be a central player in creating our integrated go-to-market plan to ensure we deliver with purpose, context, accuracy and excellence.

What you'll do

  • Establish GTM PMO governance – Design, document, and enforce standardized GTM planning processes, playbooks, and calendar frameworks across TELUS Consumer Solutions to ensure consistency and repeatability

  • Create quarterly go-to-market plans working with commercial program leadership and channels to ensure E2E readiness

  • Orchestrate Master WBS – Develop and maintain comprehensive Work Breakdown Structures (WBS) that sequence GTM releases, master campaigns, and cross-functional deliverables across business priorities

  • Orchestrate end to end GTM operations for mass acquisition/STIM events like Black Friday

  • Drive process standardization – Partner with cross-functional teams to implement, monitor, and continuously improve GTM planning frameworks, establishing single-source-of-truth documentation and tools

  • Manage GTM calendar sequencing – Coordinate release timing and program timing across all consumer brands and channels to optimize market impact and resource efficiency

  • Build strong relationships with a broad audience of stakeholders to align on national bundle strategies, cross-channel messaging priorities, and negotiate trade-offs

  • Advocate for marketing and sales channels in strategic planning to optimize programs and results across all products, regions, and business priorities

Qualifications

  • Formal project/program management experience (5+ years) in Go-To-Market, enterprise program execution, or cross-functional business initiatives

  • PMP or PMI qualifications would be a distinct advantage

  • PMO or enterprise program management background with demonstrated expertise in designing governance frameworks, standardizing processes, and orchestrating complex multi-stakeholder programs

  • Proven ability to build strong relationships and influence stakeholders across marketing, sales, product, and business units

  • Excellent written and verbal communication skills with ability to simplify complex GTM concepts and align teams across all organizational levels

  • Demonstrated success managing multiple competing projects and programs simultaneously with strong attention to detail

  • Self-starter with a positive, action-oriented attitude and ability to adapt to changing priorities

  • Experience building, documenting, and enforcing process standards and playbooks

Great-to-haves

  • PMP, Six Sigma, or equivalent formal PM certification (preferred)

  • Understanding of Consumer Mobility and Home Solutions business

  • 5+ years of progressive experience in Marketing, Strategy, Product, or Program Management

  • Experience in go-to-market planning from concepts to frontline execution, including quarterly planning cycles

  • Leadership experience managing teams and driving organizational change

  • Bachelor's degree and/or equivalent industry experience

TELUS

About TELUS

At TELUS, our purpose-driven team works together every day to innovate and do good. From providing technology solutions that make our lives safer and easier, to supporting those who need it most, our inclusive, spirited and giving people are passionate about empowering our customers, communities and each other to thrive in our digital world.

A company that helps you be your best self at home and at work:

Find a place where you truly belong, your opinions are valued and you can be your best self.

A career that ignites your full potential:

Get the guidance and support you need to explore your interests, build your skills and get where you want to go.

A culture that goes beyond the expected to strengthen communities and the planet:

Seize the opportunity to make a difference in our communities and do good for our planet as part of our purpose-driven team.

An innovative team committed to solving complex, real world problems:

Join a digitally-enabled workforce that’s pushing the boundaries to create sustainable change.

We're always building Canada, join us at www.telus.com/careers

Industry
Telecommunications
Company Size
10,000+ employees
Headquarters
Vancouver, CA
Year Founded
Unknown
Website
telus.com
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