Your main responsibilities:

• Strategy & Business Impact: Develop annual plans for your team and co-create the broader marketing and sales strategy for financial services.
• Budget & Forecasting: Manage budgets, prepare financial forecasts, and optimize activities to ensure team KPIs and financial results are achieved.
• Team Leadership: Build scalable collaboration structures, mentor team members, allocate resources, and support long-term talent development within a defined vision.
• Problem Solving & Lifecycle Management: Identify and solve complex challenges across the entire customer lifecycle (eligibility, onboarding, transactions, GMV, and retention).
• Data-Driven Analysis: Conduct root-cause analysis using various data sources and implement comprehensive, technology-driven solutions.
• Cross-functional Collaboration: Design and improve cross-organizational processes between Product, Operations, Data, Risk, Legal, Finance, and other Business Units.
• Stakeholder Communication: Independently lead communication with other business departments and build strong relationships with stakeholders at all levels.
• Executive Reporting: Prepare precise, highly structured documents (e.g., using the pyramid principle) tailored for Senior Leadership and Executive Teams.

Requirements:

• Professional Experience: 7–10 years of experience in marketing or sales within a financial institution or in providing services to such institutions.

• Industry Expertise: Advanced understanding of e-commerce platform operations, mechanics of financial services, and how marketing actions impact product P&L.

• Regulatory Knowledge: Basic understanding of relevant regulations, including the Consumer Credit Act and Banking Law.

• Analytical Skills: Strong data-driven and factual approach with a proven track record of using data to drive decisions, mitigate risks, and optimize processes.

• Communication Skills: Exceptional verbal and written communication skills with the ability to present information in a structured, evidence-based manner.

• Language Proficiency: Fluency in both English (B2/C1) and Polish.

Nice to have (Bonus points):

• Knowledge of customer retention strategies, including digital media, marketing automation, and CRM.

• Experience with brand-building activities and ATL (Above the Line) campaigns.

• A proven track record of successful Go-To-Market (GTM) projects.

• Familiarity with UX/UI optimization or product management related to financial services.

What we offer:

• Flexible working hours in a hybrid model (4/1) - our hours can start between 7:00 a.m. and 10:00 a.m. We also have 30 days of occasional remote work. We are open for candidates from Poznań and Warsaw.
• Annual bonus based on your annual performance and company results.
• Well-located offices (with e.g. fully equipped kitchens, bicycle parking, terraces full of greenery) and excellent work tools (e.g., raised desks, ergonomic chairs, interactive conference rooms).
• A wide selection of fringe benefits in a cafeteria plan - you choose what you like (e.g. medical, sports or lunch packages, insurance, purchase vouchers).
• English classes that we pay for related to the specific nature of your job.
• A training budget, inter-team tourism and an internal learning platform where you will find multiple trainings.
• An additional day off for volunteering, which you can use alone, with a team, or with a larger group of people connected by a common goal.
• Social events for Allegro people - Spin Kilometers, Family Day, Fat Thursday, and many other occasions we enjoy.
  
  And that's just the beginning! You can read more about the benefits here
  
  #goodtobehere means that:
• You will shape the future of e-commerce - creating innovative, pioneering solutions that set new market standards. We have over 21 million active buyers across 6 countries and collaborate with more than 164k Partners.
• You will join a team you can always count on - we have on board top-class specialists who have sharing knowledge, experience, and best practices in their DNA. Want to get to know them better? Listen to the Allegro Podcast
• You will be part of a team that always aims to stay one step ahead of the market - we act quickly, dynamically, and at the highest level, because only then we can genuinely shape the future of e-commerce.
• You will build your own development path - with access to diverse business areas, large-scale international projects, internal mobility, inter-team tourism, and regular feedback from your manager, you will drive your growth.
• You will see that mistakes are opportunities to learn - we believe that no matter how well we execute, we can always get better.
  
  Send us your CV and… see you at Allegro!