Job Description

Job Posting Title:

Manager, Business Planning, DCP

Req ID:

10150424

Key Responsibilities

I. Identification & Evaluation of new business opportunities
 Category mapping and Whitespace & under index category identification: identify and analyze new business opportunities and growth initiatives – new products, channel expansion, consumer segmentation, strategic partnerships
 Identify new business opportunities to drive growth
 Independently and/or manage third party consultancy/agency to conduct research and analysis to evaluate the opportunities

II. Business planning and implementation of strategies
 Support GCK leadership on LTP and AOP strategic planning: perform analyses and work with the executive team to formulate LTP and AOP strategies, incorporate with DCP global strategy and local trend
 Collaborate with sales/marketing/creative teams to identify market trends and insights (consumers, products, and channels), formulate Disney positioning and expansion strategies (category focus, marketing plan, etc.)

III. Business Operations
 Track, evaluate and drive improvement of key business initiatives: Marketing campaign pitching & ER forecast, Movie pitching & ER forecast
 Provide guidance and support to business managers with category and licensee analytics, deal benchmark, pitching solution, etc.
 Work closely with finance and audit team for new/renewal deal analyze
 Work closely with FHBP Business Solution Manager and Social Compliance Manager to provide sufficient support to Business Team
 Contract renewal tracking and management
 Help improve licensing team efficiency and effectiveness – implement best practices, develop deal analysis frameworks, improve sales planning tools

IV. Cross function collaboration and projects management
 Cross border deal initiative and coordination
 Cross line business coordination with Publishing, Gaming, Studio Promotion, Media distribution team
 Management presentations and ad hoc business planning and business operation analyses

Working Relationships

 Internal
- All DCP Licensing team members in Greater China & Korea
- Global and APAC Strategy, Business Planning & Operations teams
- Key stakeholders in Finance, Creative, Product Development, Marketing, Retail, etc.
 External
- Professional service personnel (consultants, investment bankers)
- Potential and Existing business partners
- Industry experts and Licensees

Requirements

Education:
 Graduate of a top Chinese or overseas university, preferably with a major in Business, Finance, or Economics

Experience:
 6 years of experience in MNC Strategy, Business Planning, PMO roles (required)
 Minimum 4 years of experience in analytical positions at multinational corporations, with exposure to business development, product development and/or marketing in China, ideally North Asia
 Consumer Products, Consulting and/or Marketing Agency Industries background
 Strong experience with business intelligence, data analytics, financial modeling

Core Skills:
 Strong strategic thinker with excellent problem solving and analytical skills
 Ability to think pragmatically and ability to drive executions
 Flexibility and ability to adapt to changing business needs and priorities
 Project management skills and ability to multi-task, prioritize, and work in a fast-paced environment
 Creative and resourceful
 Excellent teamwork capabilities
 Working effectively with people from various backgrounds and levels

Job Posting Segment:

APAC

Job Posting Primary Business:

GC/KR Retail

Primary Job Posting Category:

Business Strategy

Employment Type:

Full time

Primary City, State, Region, Postal Code:

Shanghai, China

Alternate City, State, Region, Postal Code:

Date Posted:

2026-05-21