The Coca-Cola Company is evolving into a more digital-first, data-driven enterprise to fuel sustainable growth, increase speed to market, and unlock new sources of value. Rapid advances in technology, data, and AI create a unique opportunity to accelerate the The Coca-Cola Company (TCCC) system's next chapter of growth by reimagining our core competitive advantages. Building ona strong foundationof modernized infrastructure, global digital experiences, early data capabilities, and proven use cases, we are now shifting from early wins to scaled, end-to-end impact on growth, productivity, and efficiency.
This next phase moves us from an analog world to a fully digitized one, powered by a digital growth engine that embeds data, technology, and AI into our most critical business domains. Success willrequiremore than technology implementation — it demands a strategic transformation of core capabilities, a domain-based, product-centric operating model, and a cultural shift toward experimentation, data and technology fluency, and seamless partnership between business and digital teams.
Within the Japan & South Korea Operating Unit (JKOU), Coke ON is a unique digital asset in the global Coca-Cola system: Japan's proprietary consumer loyalty platformoperatingon the world's highest-density vending machine network, with approximately 11 million monthly active users. JKOU is transforming Coke ON from a vending loyalty app into an omnichannel consumer engagement platform — personalizing rewards and content at the individual user level, expanding loyalty beyond vending, gamifying the experience, and building brand-led communities. This transformation makes Coke ON both a significant growth engine and a critical point of differentiation for JKOU's business performance.
The Manager, Business Analysis analyzes business requirements, consumer insights, and operational needs to support Coke ON product and transformation initiatives. The role translates business goals into functional requirements, process improvements, and measurable outcomes.
Working across the business and technical sides of the Coke ON organization, the role ensures that business intent is captured with precision, that decisions are grounded in data, and that outcomes are tracked and measurable.
Responsibilities include
Gather and analyze business requirements from product, marketing, and operations stakeholders.
Translate business goals into clear functional requirements and user stories for delivery teams.
Analyze consumer, transaction, and campaign data to generate insights that inform product and business decisions.
Define success metrics and track outcomes of product features and business initiatives.
Identifyprocess improvement opportunities and support their design and implementation.
Support business cases, prioritization analyses, and performance reporting for the Coke ON portfolio.
Facilitate alignment between business stakeholders and technical teams on scope and requirements.
Organizational Impact
Strengthens the quality of decisions and requirements across the Coke ON product portfolio.
Connects business intent to technical delivery and measurable outcomes.
Innovation & Complexity
Applies analytical rigor and structured problem-solving to ambiguous business questions.
Improves ways of working between business and technical teams.
Communication & Influence
Communicates analysis and requirements clearly to both business and technical audiences.
Facilitates productive alignment across stakeholders with differing priorities.
Experience & Qualifications
5+ years of experience in business analysis, product analysis, or related roles, ideally in digital products or consumer platforms.
Strong analytical skills, includingproficiencywith data analysis and visualization tools.
Experience and skill of marketing automation, ML, AIapplicationsare preferred.
Experience writing functional requirements and working in Agile delivery models.
Strong communicationand facilitation skills across business and technical teams.
Business-level Japanese and Englishrequired
Skills:
Location(s):
Japan
City/Cities:
Tokyo
Travel Required:
00% - 25%
Relocation Provided:
No
Job Posting End Date:
September 11, 2026
Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
From our roots at the counter of a local Atlanta pharmacy, to our current portfolio of more than 200 beverages, The Coca-Cola Company is one of the most globally-recognized brands in the world. Today, our lineup features beloved beverage brands, including
Coca-Cola, Sprite, Fanta, smartwater, Dasani, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Goldpeak, Minute Maid, Simply, fairlife and more.
The Coca-Cola Company is committed to bringing about real change – to our industry, to our local economies, and to the world around us. Through constant evolution, we continue to reimagine the way we refresh the world and make a difference.
We're innovating our portfolio with products that give people more varieties that meet our consumers where they are.
We're working with global partners to transform our business, and grow it in more sustainable ways.
And we're providing jobs and opportunities to the local economies where our people live and work, employing 700,000 people throughout our global system alongside bottling partners.
If you're a changemaker looking to make a change, come join us in our mission to refresh the world and make a difference.
Learn more at: www.coca-colacompany.com/careers
