Loyalty Proposition Planner
Asda House
Full time
Permanent
37.5
Competitive salary plus benefits.
Category Management - SF
27 July 2026
What you'll do:
• Create campaigns – taking ownership of the end-to-end process and delivery, ensuring first time right delivery and actively seeking opportunities to develop and refine processes, to improve efficiency.
• Working cross functionally across the wider team and business, developing relationships and becoming a key contact (CRM, Data & Insights, Customer Care, Legal and product and tech etc).
• Work collaboratively with agencies that support the programme
• Demonstrating ownership and confidence in the operation of the loyalty engine system – being a key contact, whilst seeking opportunities to test and learn across different campaigns and programme functions.
• Regular reporting on the health of the programme, using the data to draw recommendations and conclusions as appropriate and sharing updates with stakeholders.
• Actively scope the competitor environment, reviewing opportunities for testing to evolve and strengthen the programme.
• Championing Rewards within the business, driving awareness and reviewing processes to maximise efficiency.
How you'll do it:
• Flexible and agile
• Organised and process driven
• Attention to detail
• Initiative and confidence
• Excel skills
• Stakeholder management
• Customer centric approach
• Strong communication skills – written and verbal
• Understanding of data and analysis – incorporating learnings into future projects
Who you'll work with:
• CRM
• Data & Insights
• Product & Tech
• Wider marketing
• Supporting agencies
Everything you'll love
To ensure we balance moments where we know we need to collaborate together and the need for flexibility, Asda has a hybrid way of working with a minimum 3 days a week in one of our Home Offices. Over and above this, each area of Asda may have additional requirements which may require spending more days in the office, visiting suppliers, stores or depots.
You will also get an excellent benefits package including:
Discretionary company bonus
Company pension up to 7% matched
15% colleague discount in store and online
Free access to wellbeing services such as Stream, 24/7 virtual GP, counselling, health and dental cash plans and a 24/7 employee assistance helpline, alongside discounts across a range of services and activities, from airport parking, enhanced to theme parks and cinemas.
Asda Allies Inclusion Networks – helping colleagues to make sure everybody is included and that our differences are recognised and celebrated
Excellent parental leave policies, including maternity & adoption leave, paternity leave, shared parental leave, neonatal care leave, and support for those doing fertility treatments.
We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be Proud to be Asda and proud to be themselves
It’s hard for anyone to imagine just how many different career possibilities there are at Asda. Ours is a big business, and beyond the roles you might be familiar with on the shop floor (or on your doorstep), there are hundreds of others you don’t get to see.
In fact, because our business is changing so rapidly, there are new roles being created at Asda all the time. Technology is changing how we do things every day, helping us to reimagine retail to make life better for our customers, in-store and online.
For those with imagination, can-do, integrity and a willingness to embrace change, the possibilities at Asda are limitless. Take a look around and see where a career at Asda could take you.
