Storage24

Local Marketing Manager (m/f/d)

Storage24  •  Federal Republic of Germany (Onsite)  •  7 hours ago
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Job Description

Your mission

We're looking for a Local Marketing Manager to take full ownership of marketing across our French parks. You'll be the person who makes sure every park is visible, competitive, and generates leads locally — from Google Business Profile to OOH signage to local PR. This is a role for someone who likes owning the full stack: strategy, execution, and reporting.

You'll work closely with the Head of Marketing and commercial teams, but you'll have real autonomy over how you drive results on the ground.

  • Brand & Local Presence — Own the local brand experience across all touchpoints: signage, OOH, in-park materials, and Google Business Profiles. Ensure everything is on-brand, accurate, and optimised
  • Campaigns & Promotions — Plan and execute local campaigns tied to discount periods, occupancy targets, and seasonal demand. Track leads, CAC, and ROI
  • New Park Launches — Lead go-to-market for new park openings: page setup, local ads, OOH, and pre-launch buzz to hit occupancy targets from day one
  • Content & Social — Manage a local content calendar: social posts, blog content, and community-relevant storytelling
  • Events & Partnerships — Build an event calendar and represent Storage24 at local events and B2B networking opportunities
  • Local PR — Drive PR opportunities, manage press relationships, and grow our share of voice in the French market
  • Performance & Reporting — Track and report on local KPIs (traffic, leads, CPL, funnel conversion) with clear insights and recommendations for senior stakeholders
  • Competitor Intelligence — Monitor local competitor activity, pricing, and positioning. Feed insights back to the wider marketing and commercial team

Your profile

  • Strong written and spoken French; working English for cross-market collaboration
  • 3–5 years of experience in local, field, or regional marketing
  • Strong hands-on experience with Google Business Profile management and local SEO
  • Comfortable running paid and organic campaigns across search, social, and offline channels
  • Experience with campaign performance tracking (GA4, HubSpot, or similar)
  • Ability to manage multiple parks/locations simultaneously and prioritise based on data
  • Self-starter mentality — you don't wait to be told what to do

    Nice to have:
  • Experience in self-storage, real estate, or facilities
  • Familiarity with multi-market or multi-country marketing setups
  • Background in B2B marketing or lead generation
  • Experience with OOH or local event marketing
Storage24

About Storage24

Storage24 offers the ideal space for companies, craftsmen and private individuals to successfully implement their ideas and projects. Above all, it is our employees who make Storage24 what it is today: the trendsetter and market leader.

Since 2015, we have been driving our idea forward with passion - always with the aim of getting a little better every day.

Our "WHY" - to contribute to a better world: we enable our customers to make their ideas happen and to grow with us.

Industry
Real Estate & Property
Company Size
51-200 employees
Headquarters
Lorch, DE
Year Founded
2015
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