Job Description

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy.

TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible.

Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company.

Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come.

By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users.

When we create and grow together, the possibilities are limitless.

Join us.

About the Team

Our team plays a crucial role in ensuring the company’s success. We seek people who are willing to learn and put in the effort to solve problems. Our challenges are not your regular day-to-day problems - you’ll be part of a team that’s developing new solutions to new challenges. It’s working fast, at scale, and we’re making a difference. We are looking for talents to join us on this exciting journey!

Responsibilities

Own and optimize global brand advertising user journey strategy, including long-term vision and product roadmap, with a focus on delivery efficiency, ad performance and revenue growth.

Design and continuously improve internal sales tools that support brand ad opportunity discovery, management, and tracking, thereby boosting sales efficiency and increasing brand ad revenue.

Collaborate with global product marketing and sales teams to deeply understand the advertising ecosystem, uncover advertiser needs, and craft tailored brand advertising solutions.

Conduct user research, competitive analysis, and data analysis to shape short- and long-term product strategies that improve product performance and scale adoption and revenue.

Partner with data engineering to build and maintain dashboards, reports, and metrics that monitor ad product performance, generate insights, and identify new opportunities.

Mentor junior level team members.

Qualifications

Must have a Master's degree or foreign equivalent degree in Business Administration, Management, Analytics, Marketing, Marketing Intelligence, Advertising or a related field, and 2 years of related work experience; OR a Bachelor’s degree or foreign equivalent degree in Business Administration, Management, Analytics, Marketing, Marketing Intelligence, Advertising or a related field, and 5 years of post-bachelor’s, progressive related work experience.

Of the required experience, must have 2 years of experience in each of the following:

Developing product strategy and roadmap to support product growth and scalability;

Product marketing and operations, product management, or product strategy in the digital advertising industry;

Defining product value or creating pricing logic and hierarchy;

Building business cases from market research to analysis;

Developing marketing messages for different audiences; and

Building go-to-market plans and content to drive product adoption.

Travel Requirement: Domestic and international travel required up to 25%.

Employer: TT Commerce & Global Services LLC

Type: Full time, 40 hours/week

Location: New York, NY

Salary Range: $241925 - $374000 per year

To Apply, click the apply button below. Contact lpresumesttc@tiktok.com if you have difficulty submitting resume through the website.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request

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