Job Description
Lead Marketplace Analytics Manager
Location: On-site - Montreal, or Remote - US
Hours: 10:00AM-6:00PM EST
About Us:
Military.com exists to serve the U.S. military community by delivering news, resources, tools, and expert insights that help service members, veterans, and their families navigate military service, transition, and civilian life with confidence.
Valnet is looking for a Lead Marketplace Analytics Manager to join our Military.com
team. In this role, you will sit at the intersection of data analytics, marketplace strategy,
and product thinking — owning the optimization of our lead generation revenue across
insurance and / or mortgage verticals.
You will work directly with performance marketing and engineering teams to analyze
auction dynamics, refine pricing logic, and build the tools and AI agents that power our
data-driven decision-making. Your work will have a direct and measurable impact on
our bottom line.
This is a high-ownership, execution-focused role. You will move fast, build real things,
and drive real revenue growth.
Key Responsibilities:
• Analyze auction and marketplace performance data to identify pricing
inefficiencies and revenue uplift opportunities
• Recommend and implement updates to auction logic and bid optimization
strategies in collaboration with the dev team
• Build AI agents, automated reporting tools, and custom dashboards that support
data-driven decision-making
• Stand up and manage new partnerships with lead buyers and aggregators,
owning the commercial relationship from evaluation through onboarding
• Coordinate cross-functionally with performance marketing and engineering to
deploy optimizations quickly and measure their impact
• Monitor key performance metrics (RPL, fill rate, win rate, ROAS, margin) and
proactively surface insights to leadership
What We’re Looking For:
• 3–6+ years of experience in analytics, marketplace optimization, or a hybrid
analytics/product role
• Strong foundation in data analysis — comfortable working with large datasets,
building models, and translating findings into actionable recommendations
• Experience in lead generation, performance marketing, or digital advertising;
background in insurance or mortgage verticals is a strong plus
• Familiarity with auction mechanics, ping/post lead marketplaces, or
programmatic advertising ecosystems
• Proven ability to build tools: custom reports, dashboards, or lightweight AI agents
that drive operational efficiency
• Product mindset — you think in systems, prioritize ruthlessly, and communicate
clearly with both technical and non-technical stakeholders
• Comfortable operating in ambiguity and moving fast in a high-accountability
environment
Benefits:
• Full health insurance plan (including medical, dental, and vision).
• Daily on-site snacks & coffee.
• Fitness subscription reimbursement program.
• Competitive compensation plan and bonus structure.
Built on Trust
At Iron Corp, we operate with unwavering trust, uphold the highest standards of integrity, and deliver consistent performance. Our mission is to serve our audiences with transparency and measurable value, building long-term relationships grounded in results.
