We are hiring a
Lead Generation Specialist
to own the top of the funnel for our North American growth engine.

We build production-grade AI for North American SMBs across pharma, fintech, e-commerce, and infrastructure. We have delivered $50M+ in client value, and now we need someone who can find the right buyers, start real conversations, and book qualified appointments with C-suite and VP-level decision-makers.

This is not a volume-first outreach role. Every touchpoint represents our brand. We want someone who can work curated lead lists, research the right ICP, write short high-conviction outreach, test messaging weekly, and improve performance over time.

What you’ll own

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  ICP research and segmented list building using Sales Navigator, Apollo or Enrich
• 
  Cold email outreach with clear, short, one-CTA messaging
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  LinkedIn outreach and social selling
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  Cold calling to qualified leads after initial outreach
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  Weekly A/B testing across subject lines, messaging angles, or ICPs
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  Community prospecting in niche Facebook groups and relevant spaces
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  CRM hygiene and weekly pipeline reporting
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  Working curated lead lists provided by the company, and turning those accounts into qualified conversations through email, cold calls, LinkedIn outreach, and follow-ups
• 
  Promoting Pendoah’s core service lineup and, where relevant, selected affiliated service offerings

How success is measured

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  This role carries fixed monthly targets for qualified appointments, conversion, and sales contribution
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  Success is measured by pipeline quality, booked meetings, and closed business, not just outreach volume
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  Weekly experiment reporting with clear insights and proposed pivots
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  Performance incentives are tied to qualified appointments attended and deals closed, with quality guardrails in place for bounce rate and appointment quality

Requirements

What we’re looking for

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  Proven B2B outbound experience with real reply rates and booked meetings
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  Strong command of tools like Apollo, LinkedIn Sales Navigator, Zoho CRM
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  Sharp written communication with short, human, problem-first messaging
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  Confidence handling objections on calls and pitching to cold leads.
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  A self-directed mindset with the ability to diagnose underperforming campaigns and improve them without waiting for instruction

Bonus points:
Experience selling AI, SaaS, or tech services into regulated industries. Familiarity with SPF, DKIM, DMARC, domain warm-up, ABM, and Clay is a strong plus.

Benefits

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  Competitive salary
• 
  Commissions
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  Monetary benefits include Eid Bonuses, Performance Bonuses, EOBI (Pension plan), Paid leave compensation, Advance salary.
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  Medical benefits: Family healthcare (Including maternity), Family OPD (reimbursable), Maternal/Paternal leaves.
• 
  In-house recreational facilities: Outdoor sports area, Billiards & Foosball table, Xbox & Media Room, Gym facility.
• 
  Pick & Drop facility for female staff.

• 
  Shift: Night
• 
  Timings: 10:00 pm to 07:00 am
• 
  Location:
  PECHS Block 6, Karachi
• 
  Days:
  Monday to Friday
• 
  Employment Type:
  Full-time