Job Description

We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time.

Lead Director, Customer Experience (CX) Advocacy & NPS Improvement

CVS Health is on a journey to becoming the most consumer-centric health company and creating engaging and seamless experiences for members, clients, and colleagues.

As a Lead Director of CX Advocacy & NPS Improvement within our Business Technology Solutions & Services (BTSS), you will play a critical role in managing the end-to-end member experience improvement program for Aetna's Commercial business. You will work with leaders across Aetna and CVS Health to identify and prioritize improvements to the Commercial member experience, work with functional partners and peers to track progress and impact of these improvement initiatives and lead the Commercial NPS governance process to ensure visibility, accountability, and rigor. This role will also partner across Aetna Service Operations to support engagement with stakeholders on the Commercial business leadership team.

This is a visible role with direct exposure to senior leaders and the opportunity to be a driving force for change in our organization. Top candidates must have a track record of driving results, experience working across heavily matrixed organizations to achieve outcomes, comfort engaging senior leadership, and an ability to “influence up”. This role is a perfect fit for high performers looking to build their knowledge across multiple functional areas and lines of business within Aetna.

What You Will Do

• Commercial NPS Governance & Engagement This role serves as the team lead for the Commercial NPS improvement program and should be being a driving force to improve the experience of Aetna Commercial members through collaboration and accountability. In this capacity, the Lead Director is responsible for ongoing prioritization of Commercial NPS improvement priorities, business case development and coordination to support funding requests, leading regular Executive Steering Committees and Operating Reviews with Aetna Commercial leadership, and monthly reporting processes. This process is highly visible with SVP and VP-level participants.
• Opportunity Identification & Discovery In addition, this role is responsible for continuously identifying emerging opportunities to improve the member experience of Commercial members and coordinating cross-functional teams to deep dive into feedback and performance, identify root cause, and develop action plans to address. Exact scope of these efforts will vary based on need.
• Communications & Measurement: In this capacity, the Lead Director will be responsible for developing and delivering a Commercial communications strategy to highlight new and innovative efforts to improve experience and efficiency. Internally, these efforts should focus on creating needed visibility with leadership stakeholders to drive support and engagement from leadership across Aetna and CVS Health as part of the Commercial Voice of the Customer (VOC) program. Externally, this should reinforce efforts to differentiate Aetna with current and potential customers, brokers/consultants, and members.
• Foundational Capabilities Finally, this role will partner with peers within the Aetna CX Advocacy & Enterprise Measurement teams to scale use of NPS analytics platforms and insights capabilities to measure initiative impact and identify opportunities, enabling the transition from reactive reporting to predictive, data-driven decisions. This role will continuously improve the tools, practices, and support models utilized to deliver a high-impact program while maintaining a lean structure.

Who you are

• Collaborative team member that helps continue to lead the success of a strong CX Advocacy team
• A clear communicator with the ability to influence without direct authority
• Able to deliver results while managing competing priorities across stakeholders
• Distills complex business problems into cohesive, impactful stories
• Presents comfortably and compellingly to senior audiences
• Adaptable, entrepreneurial, and comfortable in high-growth, fast-changing environments

Requirements

• 8-10+ years of experience in progressive roles across strategic planning, management consulting, customer experience strategy, provider experience strategy and/or program management
• 6+ years of creating executive level deliverables and presenting to senior audiences
• 4+ years of experience with NPS research or primary marketing research projects
• Strong data analysis and reporting capability

Preferred Qualifications

• Commercial healthcare, insurance or pharmacy experience
• Developed storytelling ability
• Deep critical thinking and growth mindset attributes
• Advanced MS office skills including Excel and PowerPoint
• QuickBase or similar platform project tracking experience
• Survey feedback dashboard experience

Education

• Bachelor’s degree or equivalent work experience

We support a hybrid work environment. If selected and you live near a suitable work location, you may be expected to comply with the hybrid work policy. Under the policy, all hires for in-scope populations should be placed into a hybrid or office-based location, working onsite three days a week. Aetna Service Operations office/hub locations will be discussed with the selected candidate.

Pay Range

The typical pay range for this role is:

$100,000.00 - $231,540.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. This position also includes an award target in the company’s equity award program.

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families.

This full‑time position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well‑being of colleagues and their families. The benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility.

Additional details about available benefits are provided during the application process and on Benefits Moments

We anticipate the application window for this opening will close on: 07/17/2026

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.