Anker Innovations LTD

Lead BM-MKT

Anker Innovations LTD  •  Onsite  •  10 hours ago
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Job Description

Lead BM-MKT
深圳
社招
全职
互联网 / 电子 / 网游
职位描述
ob Description
Location: Shenzhen
The Brand director is responsible for driving the growth of the brand within an organisation and ensuring all aspects of its marketing and multi function match.
Responsibilities
Define brand development overall strategy base on solid understanding on user/market/competition.
Lead to develop marketing strategy/plan and collaborate with marketing related functions to execute the marketing plan, including creative/advertising/PR/social/EDM.
Collaborate with product/operation functions to come up with brand strategy needed resource to achieve brand goals.
Guide the development of high quality and effective marketing materials that align correctly with the overall brand strategy.
Seek out new marketing opportunities that fit with the brand and maximising all opportunities for growth.
Requirements
7+ years working experience working as a brand manager or marketing manager is a MUST. Experience of both traditional marketing and digital marketing is a plus.
Passionate to build brand from zero/little base.
Independent profession and comfortable with remote work.
Strong data analysis capability.
Good interpersonal skills.
Proficient in English is a must, a certain level mastery of Mandarin is a plus.
Bachelor degree or above.
职位要求
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Anker Innovations LTD

About Anker Innovations LTD

Anker was founded by Steven Yang in 2011 with the simple mission of helping consumers charge everything, faster. Today, Anker is the global leader in consumer charging, and one of the world’s most popular developers of audio/video electronics, home appliances, smart security solutions, and more.

Fraud Alert: Anker Innovations is aware of fraudulent job offers being made by individuals impersonating our recruiters. Please be advised: Anker will NEVER ask for payment or bank details during the hiring process. All official communication will come from an @anker.com or @anker-in.com @anker.io email address. If you are unsure, please contact us through our official email recruitingfraud@anker.com.

Industry
Hardware & Semiconductors
Company Size
1,001-5,000 employees
Headquarters
Bellevue, WA
Year Founded
Unknown
Website
anker.com
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