Running a frontline business is an operational puzzle most software has never touched. Shift-by-shift labour costs, compliance that changes by region and by role, and margins thin enough that a badly built rota can sink a quarter. It's a harder problem than most white-collar SaaS, and yet frontline sectors employ 80% of the global workforce and have received about 1% of the last decade's software investment.
We think that's because the problem needed AI, not just better software, before it was solvable. Frontline organisations sit on enormous amounts of operational data. Used properly, that data lets agents take on real parts of running the business rather than just reporting on it. That's what we're building at Sona, and it's early enough that the systems you build now will still be foundational in three years.
We've raised over $100M from N47, Felicis, Gradient and Northzone, signed more than 100 enterprise customers across the UK and US, and opened offices in London, New York, Austin and Lisbon. More on working at Sona here.
Sona's Labour AI team builds the forecasting, rules and scheduling tools that help hospitality and retail businesses get staffing right. Getting the tooling built is one problem. Getting it to actually work for a specific site, with its own trading patterns, staff and quirks, is another. That's what this role owns; working directly with customers to turn Sona's forecasting and scheduling tools into labour models that actually get used on site.
You'll derive labour rules from real trading data, spend time on site with customer teams to learn how the business actually runs, and build the trust with site managers that makes a new workload model stick. You'll present the impact and ROI of that work to customer executives and general managers, and act as the subject matter expert for labour optimisation in sales conversations.
You'll also be the person site managers trust enough to change how they staff, and the person customer executives and General Managers trust enough to back the changes you're proposing. That's an influence job as much as an analytical one. You'll report back to customer leadership on the impact, in numbers they can take to their own board.
There's no fixed playbook here. You'll adapt the same underlying labour model across different business types, from QSR to premium dining to retail.
Note: this represents a typical benefits package for a UK-based, full-time employee. Exact details may vary based on location and employment type but we try to be as fair as possible to all of our team members. Please ask your contact in the Talent team to clarify the available benefits for you.
Sona is the next-generation workforce management solution for large frontline operators, where consumer grade design is matched by AI-driven decision making.
Combining end-to-end WFM functionality - including Scheduling, Time & Attendance, HR and Payroll - with truly intelligent AI capabilities, Sona enables real-time actionable insights geared towards driving revenue and increasing employee satisfaction.
