Bambu Lab

海外KOL营销

Bambu Lab  •  Onsite  •  4 days ago
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Job Description

海外KOL营销
深圳
正式
市场&销售 - 市场
27届秋招(非研发类)
职位描述
你要做的事:
1. 与KOL展开内容共创,完成从创意发想到执行落地的全流程;
2. 挖掘并维护KOL资源,积累可长期、稳定合作的KOL人才库,以应对不同日常推广及专项campaign的需要;
3. 运营目标人群,通过洞察不同人群特点来优化内容策略,提升用户黏性和品牌好感度,把"路人"变"真爱粉";
4. 协调外部服务商,像项管一样调度资源,撬动更高的传播声量与更深的市场洞察;
5. 如果你思路清晰,擅于规划,我们也会鼓励你lead重要产品发布的campaign,给你空间去成长、去证明自己。
职位要求
1. 本科及以上学历,英文水平给力,能够通过邮件与视频会议高效地与海外创作者交流协作;
2. 海外社媒5G冲浪者,了解YouTube、Instagram、TikTok等主流平台的内容逻辑与传播机制;
3. 拥有KOL运营经验,我们会根据你的能力与经验适配角色,既给挑战,也给成长空间;
4. E人I人都不是问题,关键是能真诚建立关系,并能在关键或冲突时刻hold得住;
5. 具备内容敏感度与审美判断,能够识别出观众真正感兴趣的内容,善于洞察不同人群的偏好;
6. 办事靠谱,遇事能冲——不是因为被推着走,而是你发自内心想把事做好;
7. 至少有一个让你上头的爱好:无论是科技、DIY、摄影、航模、户外探险……只要你是真爱,我们都欣赏;
8. 如果你也恰好在运营自媒体(国内海外都可以),欢迎给我们分享你的社媒账号。
投递
Bambu Lab

About Bambu Lab

Bambu Lab is a consumer tech company focusing on desktop 3D printers. Its state-of-the-art 3D printers offer a feature-rich first-class experience for a global community of 3D printing makers, aiming to break the barriers between the digital and physical worlds and bring creativity to a whole new level. Bambu Lab sells its 3D printers, filaments, and accessories on its official website, serving customers across 30+ countries.

Our Team

Our story started with the gathering of a team of 3D printing fans, who are also expert engineers in robotics, artificial intelligence, materials science, and internet industries. Our team is experienced in building high-tech products that bring positive impacts to the world. From the start, we have been dedicated to making cutting-edge technology affordable with advanced know-how and high production quality. We see ourselves as part of the ecosystem and are delighted to learn from and share knowledge with the 3D printing community. Our team's passion lies also in the commitment to creating the next generation of eco-friendly 3D printers - pushing the industry toward a future with a much lower carbon-footprint.

Industry
Hardware & Semiconductors
Company Size
51-200 employees
Headquarters
深圳市, CN
Year Founded
2020
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