Leaky’s Water & Air is looking for a Junior Marketing Analyst to help us track, manage, and improve our digital lead generation.
This is a great role for someone coming out of college or early in their marketing career (degree not required) who wants real-world experience in digital marketing, local service business growth, lead tracking, and marketing analytics.
Leaky’s Water & Air is a plumbing and HVAC company serving Lubbock and San Antonio. We are growing fast and are working to become a household name across Texas. A big part of that growth comes from understanding where our leads are coming from, what they cost, how many turn into booked jobs, and which marketing channels we should keep investing in.
We use several lead sources, including Google, Angi, Home Depot, Lowe’s, Thumbtack, and other local marketing channels. We also work with an SEO team that helps manage our website and organic search presence. We need someone who can help us measure the results, organize the data, watch the lead flow, and help make sure good opportunities do not get missed.
What You’ll Be Doing
In this role, you will help monitor and improve the full lead process from the time a customer finds us online to the time the job gets booked.
Your main responsibilities will include:
- Tracking leads from Google, Angi, Home Depot, Lowe’s, Thumbtack, and other sources
- Reviewing lead volume by source
- Tracking cost per lead and cost per booked job
- Helping measure which lead sources are producing good customers
- Watching for missed leads, slow follow-up, or booking issues
- Reviewing website leads, calls, forms, and online booking activity
- Helping measure SEO performance with our outside SEO team
- Reviewing Google Business Profile activity and performance
- Helping track review counts and review requests
- Preparing weekly marketing reports
- Helping identify which marketing channels we should improve, reduce, or grow
- Communicating with our team about lead quality and lead flow
- Helping support growth in both Lubbock and San Antonio
What We Are Looking For
We are looking for someone who is organized, curious, and good with numbers.
You do not need years of experience, but you do need to be willing to learn, pay attention to details, and follow through. This role is a mix of marketing, data, customer follow-up, and operations.
The right person will enjoy looking at reports, finding patterns, asking questions, and figuring out what is actually working.
You should be comfortable using spreadsheets, dashboards, software tools, and basic reporting. You should also be willing to communicate with team members, vendors, and sometimes customers when needed.
Skills That Would Help
Experience with any of the following is helpful, but not required:
- Google Analytics
- Google Ads
- Google Business Profile
- Local SEO
- Spreadsheets
- Marketing reports
- Lead tracking
- Call tracking
- Home service marketing
- CRM systems
- ServiceTitan
- Hatch
- Angi, Thumbtack, Home Depot, or Lowe’s lead platforms
We are willing to train the right person.
What Success Looks Like
You will be successful in this role if:
- We have clear weekly reporting on where leads are coming from
- We know which lead sources are working
- We know which lead sources are wasting money
- More online leads turn into booked jobs
- Our cost per booked job improves
- Missed leads and slow follow-up are reduced
- Our website and Google presence produce more calls
- Our San Antonio market continues to grow
- The team has better information to make marketing decisions
About Leaky’s Water & Air
Leaky’s Water & Air is a growing plumbing and HVAC company with locations in Lubbock and San Antonio. We are building a serious company with strong systems, strong people, and a strong brand.
We care about doing good work, taking care of customers, and building a company that can grow for the long term.
This role is a good fit for someone who wants to learn how digital marketing works inside a real business. You will not just be making posts or watching from the outside. You will be helping track real leads, real customers, real dollars, and real growth.
Compensation
Compensation depends on experience and ability.
This is an entry-level to early-career marketing role with room to grow for the right person.
