Job Description

We are looking for a creative and detail-oriented Graphic Designer to join our Marketing team. The ideal candidate will be responsible for creating engaging visual content for social media, digital advertising, presentations, and other marketing materials while ensuring consistency with the brand identity and campaign objectives.

Key Responsibilities

• Create high-quality visual content for social media platforms, including Meta and LinkedIn.
• Design digital advertising creatives, including Google Ads display formats.
• Develop basic presentations, marketing materials, and other branded content.
• Apply branding guidelines consistently across all creative materials, including typography, colors, layouts, and visual elements.
• Translate creative briefs and campaign objectives into effective visual designs.
• Understand the difference between awareness and conversion-focused creatives and adapt designs accordingly.
• Incorporate effective Calls-to-Action (CTAs) into designs when required.
• Create static social media content and basic motion graphics.
• Collaborate with the Marketing team to understand campaign requirements and deliver creative solutions.
• Make revisions based on feedback and ensure final designs meet quality standards.
• Manage multiple design requests while meeting deadlines and maintaining attention to detail.
• Use Canva for quick-turnaround design requirements when needed.

Job Requirements

Technical Skills

• Proficiency in Adobe Creative Suite, particularly:
• Adobe Photoshop
• Adobe Illustrator
• Adobe InDesign is a plus
• Solid understanding of:
• Social media design
• Basic motion design
• Typography, color theory, and layout
• Branding fundamentals and visual consistency
• Experience designing:
• Social media creatives for Meta and LinkedIn
• Digital/display advertisements
• Presentations and marketing materials

Marketing Awareness

• Basic understanding of marketing concepts, including awareness vs. conversion-focused creatives.
• Understanding of how CTAs can support campaign objectives and design performance.
• Ability to interpret creative briefs and align designs with campaign goals.

Tools & Workflow

• Familiarity with Canva.
• Familiarity with project/task management tools such as Trello, Slack, or Asana.
• Strong time-management and organizational skills.
• Ability to manage multiple tasks and meet deadlines.

Soft Skills

• High attention to detail.
• Strong creativity and visual sense.
• Openness to feedback and continuous learning.
• Good communication and collaboration skills.
• Ability to work effectively within a fast-paced Marketing team.

Experience & Education

• 1–2 years of relevant experience in graphic design.
• Experience creating social media and campaign-related designs.
• A portfolio showcasing real social media, digital advertising, and/or campaign work is required.
• Bachelor's degree in Graphic Design, Fine Arts, Visual Communication, or a related field is preferred.