Job Description

The Junior CRM Specialist for Biker Marketing is responsible for executing CRM programs focused on lead nurturing, onboarding, and early biker activation.

Onboarding & Activation for Bikers

• Design and implement onboarding journeys for new biker partners to:
• Guide them from registration to their first ride
• Foster engagement and retention through targeted messaging
• Develop campaigns that highlight the benefits of partnering with Angkas, including earnings potential and operational support

CRM Campaign Execution

• Set up, test, and deploy digital campaigns targeting biker acquisition and ongoing engagement
• Ensure accurate segmentation and personalization based on rider experience
• Collaborate with the CRM team to refine campaign strategies and messaging

Promotional Support for Biker Recruitment

• Aid in the setup of promotional initiatives to incentivize bikers to join the platform
• Conduct quality assurance checks to guarantee promotions are reaching the right audience
• Monitor the application of incentives and report any discrepancies

Analytics & Insight Generation

• Analyze activation-related metrics to assess campaign effectiveness
• Report on key metrics, including onboarding completion rates and rider activity
• Provide actionable insights for continuous improvement of biker engagement strategies

Requirements

• 1–3 years of experience in CRM, marketing, or similar fields
• Knowledge of CRM platforms (e.g., MoEngage, HubSpot) is a plus
• Detail-oriented with a strong focus on process execution
• Understanding of user engagement metrics and performance analytics
• Excellent communication and collaboration skills

Benefits

Why join Angkas?

• Freedom of work
• Work-life balance
• Free meals and use of gym
• Opportunities for promotion
• Competitive salary
• Pay raise
• Start-up environment
• Multi-cultural and Agile work environment
• Diversified use of technology