· Location: São Paulo, Brazil
About the job
Sanofi is a global biopharmaceutical company dedicated to chasing the miracles of science to improve people's lives. With a presence in over 100 countries and more than 100,000 employees worldwide, we translate science into life-changing medicines and vaccines. Our commitment to patients drives everything we do — from breakthrough research to ensuring access to innovative treatments. At Sanofi, we believe that every person deserves the chance to live a healthier life, and we work tirelessly to make that a reality.
Dupixent® (dupilumab) is a first-in-class biologic treatment that has transformed the management of type 2 inflammatory diseases. Approved for nine indications in Brazil, among them Chronic Spontaneous Urticaria (CSU), Bullous Pemphigoid (BP) moderate-to-severe atopic dermatitis (AD), moderate-to-severe asthma, and chronic rhinosinusitis with nasal polyposis — Dupixent® represents one of the most significant advances in immunology in recent decades. As Sanofi's flagship product and a cornerstone of our Specialty Care portfolio, Dupixent® continues to demonstrate strong global and Brazil growth, bringing meaningful relief to hundreds of thousands of patients worldwide.
We are seeking a highly motivated, courageous and experienced Product Manager (Indication Brand Lead) to lead the strategic direction and commercial execution of Dupixent® Chronic Spontaneous Urticaria (CSU) & Bullous Pemphigoid (BP) in Brazil. This is a high-impact role within Sanofi's Specialty Care — Immunology franchise, responsible for driving brand performance in dermatology and alergology, accelerating bio penetration, developing the market and ensuring Dupixent® reaches the patients who need it most. The successful candidate will serve as the strategic brand owner, orchestrating cross-functional efforts across Medical Affairs, Sales, Market Access, Patient Advocacy & Public Affairs, Regulatory and GTMC to deliver outstanding business results. This role requires a blend of strong analytical thinking, creative/bold marketing vision, and exceptional leadership capabilities.
Strategic Brand Planning & P&L Management
· Lead the development and execution of the annual brand plan for Dupixent® for CSU and BP in Brazil, aligned with global and regional strategies
· Own the brand P&L, ensuring delivery of revenue targets and optimal resource allocation
· Define short-term and long-term brand strategies to maximize market development, bio penetration and patient reach
· Monitor and report on brand performance KPIs, adjusting strategies as needed
· Prepare business plans for acceleration in Brazil
📊 Market Analysis & Competitive Intelligence
· Conduct and Challenge data for in-depth market analysis, including patient journey mapping, competitive landscape assessment, and market sizing
· Monitor market activities and develop proactive strategies for shaping it
· Identify market opportunities and unmet patient needs to inform brand strategy
· Leverage real-world data and market research to generate actionable insights
· Differentiate the brand to be 1st advanced therapy choice in current competitive scenario and prepare for upcoming competition
📣 Marketing Campaign Development & Execution
· Design and implement integrated, multichannel marketing campaigns targeting healthcare professionals (HCPs), patients, and payers
· Develop compelling promotional materials, scientific content, and educational resources in compliance with local regulations
· Lead the creation of digital and traditional marketing assets, ensuring brand consistency and regulatory compliance
· Measure campaign effectiveness and optimize it based on performance data
🤝 Stakeholder Engagement
· Build and maintain strong relationships with key opinion leaders (KOLs)
· Foster patient support and advocacy initiatives in collaboration with Public Affairs area
· Engage with payers and health system stakeholders to accelerate market access milestones
· Represent Sanofi at medical congresses, events, and industry foruns related to CSU and BP
👥 Cross-Functional Team Leadership
· Lead and coordinate the Dupixent® brand team, including Medical Affairs, Sales Force, Market Access, Regulatory, Communications, Public Affairs & Patient Advocacy and GTMC
· Collaborate with the global and regional Dupixent® teams to align local strategies with global brand direction
· Drive culture of agility, accountability, innovation, & patient-centricity within the brand team
· Facilitate effective communication and alignment across all functions
💰 Budget Management & Optimization
· Flawless manage promotional budget for Dupixent® CSU and BP in Brazil, ensuring efficient allocation and spend tracking
· Evaluate marketing initiatives’ impact, according to compliance rules, and continuously optimize investment decisions
· Prepare and present business reviews, forecasts, and strategic updates to senior leadership
🚀 Launch Planning for New Indications
· Lead the planning and execution of future Dupixent® indication launches in Brazil
💻 Digital Marketing & Omnichannel Strategies
· Design and implement omnichannel engagement strategies to reach HCPs and patients across digital and physical touchpoints,
· Leverage digital tools, CRM platforms, and data analytics for optimal customer engagement
· Stay current with digital marketing trends and innovations in the pharmaceutical industry
✅ Compliance & Regulatory Adherence
· Ensure all marketing activities comply with ANVISA regulations, Sanofi's internal policies, and the Brazilian pharmaceutical industry code of conduct (Interfarma)
· Work closely with Regulatory Affairs and Legal teams to review and approve promotional materials
· Maintain the highest ethical standards in all commercial activities
About you
Soft and technical skills:
· Education: Bachelor's degree in Marketing, Social Communications, Life Sciences, Pharmacy, Business Administration, or related field required; MBA or advanced degree strongly preferred
· Languages: Portuguese and English (mandatory)
Veja o nosso informativo sobre Diversidade, Equidade & Inclusão além do ambiente de trabalho e conheça as nossas ações de Diversidade, Equidade e Inclusão.
Atenção As Frases Abaixo
*Sempre visando a segurança e bem-estar de nossos colaboradores, o comprovante de vacinação COVID 19 é um item imprescindível para todos os empregados, estando presente na lista de documentos de admissão. “
#LI-LATAM
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.
Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!

We are an R&D driven, AI-powered biopharma company committed to improving people’s lives and delivering compelling growth.
We apply our deep understanding of the immune system to invent medicines and vaccines that treat and protect millions of people around the world, with an innovative pipeline that could benefit millions more. Our team is guided by one purpose: we chase the miracles of science to improve people’s lives; this inspires us to drive progress and deliver positive impact for our people and the communities we serve, by addressing the most urgent healthcare, environmental, and societal challenges of our time.
Interactions with this account must comply with the Terms: https://bit.ly/sanofi-terms