ByteDance

Japan Regional Game Marketing Manager - Game

ByteDance  •  Tokyo, JP (Onsite)  •  2 months ago
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Job Description

About the Team
Join ByteDance’s Japan Publishing Team within our Gaming Division. We are responsible for the end-to-end marketing and publishing of all ByteDance game titles in the Japan market.

- Take full responsibility for the overall marketing and publishing operations of the game project in the Japan market throughout its entire lifecycle; maintain strong data sensitivity with the ability to conduct regular analysis, reporting, and post-mortem reviews to drive overall strategy.
- Oversee all promotional activities for the game in Japan, with comprehensive understanding and execution capabilities across content marketing, community operations, influencer collaborations, media relations, and related fields. Work closely and efficiently with internal teams and external partners to achieve publishing goals.
- Lead and manage the UA (User Acquisition) function for the game project, including coordinating objectives and budget planning with the UA team, driving analysis of campaign performance across channels and creatives, and enabling real-time optimization actions to improve results.
ByteDance

About ByteDance

ByteDance is a global incubator of platforms at the cutting edge of commerce, content, entertainment and enterprise services - over 2.5bn people interact with ByteDance products including TikTok.

Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible.

Together, we inspire creativity and enrich life - a mission we aim towards achieving every day. At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve. We are committed to building a safe, healthy and positive online environment for all our users.

We have over 110,000 employees based in more than 30 countries globally. Join us.

Industry
IT & Software
Company Size
10,000+ employees
Headquarters
China, CN
Year Founded
Unknown
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