Job Description

Japan Marketing Specialist/Manager深圳社招全职职位描述Responsibilities
1. Plan and execute influencer marketing strategies for the Flow product line to enhance brand awareness and drive sales in the Japanese market;
2. Build and maintain strong relationships with local influencers (KOLs/KOCs), including selection, communication, contract management, and campaign execution;
3. Design and lead annual influencer campaigns (online/offline), boosting user engagement and UGC generation;
4. Coordinate with cross-functional teams (marketing, PR, e-commerce, sales, etc.) to ensure smooth execution of influencer initiatives;
5. Track and analyze influencer campaign performance, and provide regular reports and optimization suggestions to senior management.职位要求Requirements
1. Bachelor’s degree or above in Marketing, Communications, or related fields;
2. 1+ year of relevant work experience in the Japanese market; prior experience in influencer/content marketing preferred;
3. Strong understanding of Japanese culture and social media ecosystem, familiar with key platforms (Instagram, TikTok, YouTube, X, etc.);
4. Excellent communication and project management skills, capable of driving cross-team collaboration effectively;
5. Proficiency in Japanese (speaking, reading, writing) is required; basic English reading and writing ability is also necessary.
Note: This position includes a written test after the first-round interview, designed to deepen mutual understanding. 投递