iyzico
Founded in 2013 with the mission to democratize financial services for merchants engaged in e-commerce and make them accessible for everyone, iyzico is a leading fintech company offering innovative payment and financial solutions to both businesses and consumers. The company aims to simplify payment processes, making life easier for both consumers and merchants.
Providing merchants with an easy-to-use and secure platform that streamlines their payment acceptance processes, iyzico was acquired in 2019 by PayU, a global payment company. Today, iyzico operates within the Prosus Group, one of the world's largest technology investment groups.
In line with its vision to become one of the top five financial institutions in Türkiye, iyzico acquired Paynet in 2025 and continues to serve more than 185.000 merchants.

iyzico was founded in 2013 to provide online payment services and artificial intelligence-based payment technologies to businesses of various sizes in the world of e-commerce. By making the complex payment processes simple through its easy and secure platform, iyzico had achieved significant successes through supporting thousands of businesses in digitalisation and was acquired by the global payment systems giant PayU in 2019. With such robust structure, iyzico is operating on the principle of democratising financial services and making them accessible for everyone alongside the services it provides to businesses.
Through iyzico Buyer Protection, consumers’ concerns regarding shopping online are resolved and better experiences are enabled. Control is handed back to the consumers by 24/7 live support through the iyzico mobile app and convenience in cancellation/returns processes. To this date, more than 4 million consumers shopped online under the security provided by iyzico Buyer Protection and this number is increasing daily. Via pay with iyzico, which is a blended payment solution, millions of consumers who do not use banking can safely shop online under the belt of iyzico Buyer Protection.
iyzico continues to simplify online shopping for both consumers and sellers by the simple, accessible, and innovative technologies it developed.