
Title: IT Product and Customer Relationship Specialist
State Role Title: Prog Admin Specialist III
Hiring Range: $95,000 - $108,500
Pay Band: 6
Agency: VA Information Tech Agency
Location: VA Information Technologies
Agency Website: https://www.vita.virginia.gov/
Recruitment Type: General Public - G
Job Duties
The Virginia Information Technologies Agency (VITA) is excited to offer a competitive opportunity to serve as an IT Product and Customer Relationship Specialist with the Customer Experience Division.
The IT product and customer relationship role requires a high level of technical expertise and understanding of VITA's current and future service catalog.
The product specialist converts customer business needs and demand trends into informed product decisions that advance the value and adoption of VITA's services.
This position is expected to:
Coordinate with VITA product and service owners, governance teams, IT service management SMEs, and other stakeholders on the alignment of IT product and service priorities and strategies.
Support VITA's demand management function by analyzing, tracking, and reporting service demand to identify growth opportunities and inform strategic planning.
Analyze, monitor, and assess customer business needs against available VITA services to uncover opportunities for service expansion or introduce new services.
Support customer engagement and outreach initiatives that promote awareness and adoption of VITA’s IT products and services.
Help ensure product decisions balance customer value, technical feasibility, and alignment with VITA's overall service strategy.
Coordinate with the VITA customer success team, service owners, demand manager, suppliers, and other stakeholders to develop agency outreach, organization change management plans, training, and other documentation (job aids, knowledge base material, etc.) in support of service adoption.
Identify, conduct, and share customer testimonials and feedback to collect demand insights and drive service adoption.
Plan, develop, and facilitate engagement sessions and other customer events (Service Fairs, Town Halls, etc.) to showcase IT products and services and/or to address customer concerns or questions.
Analyze changes to VITA products and services to proactively identify customer interest and work with stakeholders to implement strategies to educate and smooth customer transitions.
Engage and work with the customer experience quality assurance team on data tracking and reporting.
Support the lifecycle management of VITA's IT products and services by partnering with VITA stakeholders and SMEs.
Join VITA at The Boulders in Richmond, VA, where innovation meets impact! As the Commonwealth’s leading IT agency, we’re connecting, protecting, innovating, and powering Virginia’s digital future through collaboration, creativity, and purpose. Our team thrives in a vibrant, customer-focused environment that values growth, accountability, and forward thinking — all while making technology work for every corner of Virginia.
Minimum Qualifications
Experience supporting marketing or communications related to IT services and products.
Experience with IT service management concepts (ITIL, service lifecycle, and service catalog structures) and governance frameworks.
Experience with IT service demand management and/or portfolio management processes.
Considerable experience analyzing business needs, interpreting demand signals, and translating them into actionable product or service recommendations.
Considerable experience to collecting, interpreting, and presenting data to technical and non-technical audiences.
Considerable experience producing customer-facing documentation (user guides, feature overviews, FAQs, etc.) and presentations in support of IT products and services.
Experience with using Word, PowerPoint, Excel, MS Office 365, MS Teams, MS Planner.
Experience conducting customer interviews, testimonials, or face-to-face feedback sessions.
Experience managing concurrent projects and/or initiatives requiring coordinated executive across multiple organizational units.
Additional Considerations
Experience working in a government or public-sector environment.
Experience working with vendors, managed service providers, and/or external IT service delivery partners.
Experience with data visualization and/or analytics reporting tools (Power BI, Tableau, etc.).
Certifications: ITIL Foundation, Prosci Change Management, PMP.
Special Instructions
You will be provided a confirmation of receipt when your application and/or résumé is submitted successfully. Please refer to “Your Application” in your account to check the status of your application for this position.
This position is eligible for one (1) day telework.
Applicants must consent to a fingerprint background check.
The Commonwealth of Virginia welcomes all applicants authorized to work in the United States. Sponsorship is not provided; therefore, applicants must be a citizen or national of the U.S., a Lawful Permanent Resident, or an alien authorized to work.
State applications and/or resumes will only be accepted as submitted online by 11:55 p.m. on the closing date through the state applicant tracking system. We will not accept applications, resumes, cover letters, etc. in any other format. Please refer to “Your Application” in your PageUp account to check the status of your application for this position. The decision to interview an applicant is based on the information provided in the application and/or resume.
Reasonable accommodations are available to persons with disabilities during the application and/or interview processes per the Americans with Disabilities Act.
VITA is a “Virginia Values Veterans” (V3) official certified state agency that provides hiring preference to Veterans and Members of the Virginia National Guard in support of Executive Order 29, (2010). If you are a Veteran or Virginia National Guard Member, we encourage you to apply and receive preference in the hiring process. AmeriCorps, Peace Corps and other national service alumni also are encouraged to apply.
Contact Information
Name: VITA Human Resources
Phone: Recruitment@vita.virginia.gov
Email: Recruitment@vita.virginia.gov
In support of the Commonwealth’s commitment to inclusion, we are encouraging individuals with disabilities to apply through the Commonwealth Alternative Hiring Process. To be considered for this opportunity, applicants will need to provide their AHP Letter (formerly COD) provided by the Department for Aging & Rehabilitative Services (DARS), or the Department for the Blind & Vision Impaired (DBVI). Service-Connected Veterans are encouraged to answer Veteran status questions and submit their disability documentation, if applicable, to DARS/DBVI to get their AHP Letter. Requesting an AHP Letter can be found at AHP Letter or by calling DARS at 800-552-5019.
Note Applicants who received a Certificate of Disability from DARS or DBVI dated between April 1, 2022- February 29, 2024, can still use that COD as applicable documentation for the Alternative Hiring Process.

The Commonwealth of Virginia is located in the South Atlantic region of the United States. It was the 10th state to be admitted to the Union on June 25, 1788. Home to approximately 8 million residents, Virginia is the 12th most populous state in the United States. The capital is Richmond, and its most populous city is Virginia Beach.
The narrative history of the Commonwealth of Virginia often begins with the founding of Jamestown in 1607, near what is now modern day Williamsburg, Virginia. Jamestown became the first permanent English settlement in the New World, and the Virginia General Assembly, established on July 30, 1619, is now recognized as the oldest legislative body in the western hemisphere. When Virginia became a royal colony in 1624, the robust tobacco trade that had been developing in Virginia helped establish the American colonies as a powerful economic force. During the American Revolution, Virginia witnessed the final surrender of British forces at Yorktown and later became known as the birthplace of many revolution-era figures and future American presidents, including George Washington and Thomas Jefferson. To date, 8 United States presidents have been born in Virginia, more than in any other state.
The modern government of Virginia is nearly identical in structure to the federal government, and is divided into 3 branches, these being the executive, legislative, and judiciary branches. The Virginia General Assembly is comprised of the 100-member House of Delegates and the 40-member Senate. A governor and lieutenant governor are elected every 4 years. Governors cannot be elected to or serve consecutive terms. Virginia’s judicial system consists of the Supreme Court of Virginia and the Court of Appeals of Virginia, the Circuit Courts, and the lower General District Courts and the Juvenile and Domestic Relations District Courts. Virginia has 13 electoral votes in presidential elections, and possesses 11 seats in the U.S. House of Representatives.