At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.
Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.
Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.
If you are a current Under Armour teammate, apply to this position on the Internal Career Site Here.
The Rookie Program
Do you have what it takes to make an impact?
Join the Under Armour Rookie Program Internship: 1 September 2026 – 30 June 2027
We are looking for fearless students who are ready to take on a challenge.
The Under Armour Rookie Program Internship is designed to give you the opportunity to learn, grow, and work on real business challenges. As a Rookie, you will be trusted with a strategic project that challenges you to think critically, collaborate cross‑functionally, and create impact.
What Will You Experience?
Throughout the internship, you will gain a holistic understanding of how a global sports brand operates, combining business exposure, structured learning, and real‑world application:
Beyond The Role: Community & Culture
At Under Armour, we believe your experience should go beyond your desk. As a Rookie, you will be part of a broader community and have opportunities to:
Take part in UA Give Back Volunteer Days to support local community initiatives
Participate in sporting and social events
Engage with our Teammate Resource Groups
Celebrate key milestones!
Are You The Next Rookie?
As a Marketing Rookie:
You will support the team in strengthening Under Armour’s brand presence across 30+ international markets. This role sits at the heart of a highly cross functional environment. You will connect with other Marketing functions, E commerce, Sales, Merchandising, and Planning, ensuring our partners have the tools, insights, and support they need to deliver premium, consistent, and locally relevant brand execution. Your work will directly influence how Under Armour shows up in diverse markets, cultures, and retail landscapes.
You will take ownership of a strategic project focused on analysing and elevating distributor marketing performance across 12 key EMEA partners.
Your work will:
• Evaluate the maturity, consistency, and effectiveness of distributor marketing across the region
• Identify common success drivers and scale best practices from the top 4 partners to the full distributor network
• Strengthen seasonal campaign planning, ambassador/athlete roster optimization, and build repeatable frameworks for execution
• Drive stronger alignment and higher quality in store and online activations, ultimately improving sell through
Alongside this strategic project, you will support the team on a day to day basis. Including preparing, tracking and evaluating seasonal marketing activations. Giving you hands on experience with real time business performance.
No relocation provided
Benefits and Perks
At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour seeks to recruit, develop and retain the most talented people representing a wide variety of backgrounds and perspectives. If a reasonable accommodation is needed to participate in the job application or interview process, please contact our Human Resources team via candidateaccommodations@underarmour.com.
Under Armour is obsessed with being better, stronger, and more focused than anyone else out there.
Our mission: to make athletes better.
Our vision: to inspire you with performance solutions you never knew you needed and can’t imagine living without.
Our values define and unite us, the beliefs that are the red thread that connect everyone at Under Armour. Our values are rallying cries, reminding us why we’re here, and fueling everything we do.
LOVE ATHLETES
We believe in waking up every morning to make athletes legendary. From the best of the best to the ones just getting started, we put the athlete at the center of everything we do. We create fearlessly with the courage and conviction to defy convention. We innovate by taking bold and smart risks. We show up big where athletes train, compete, and recover.
CELEBRATE THE WINS
We believe our victories, big and small, bring us together as a team. We celebrate our accomplishments, giving credit where it's due. We take time to have fun. We channel past successes to inspire our next win.
STAND FOR EQUALITY
We believe sport is the great unifier. We don't sit on the sidelines; we speak up for fairness and equity. We treat each other with respect. We apply different perspectives in our work. We come together as a force for good to serve the communities we represent.
ACT SUSTAINABLY
We believe our work is not just what we do but how we do it. We work ethically and efficiently to perfect performance while reusing the Earth's resources. We seek new information to develop lasting solutions. We protect our planet for all who now play, and all who will play, on our home field.
FIGHT ON TOGETHER
We believe strength is built through tackling adversity. We act with an enterprise mindset in the best interest of the Brand. We help each other overcome obstacles. We act with integrity, have honest conversations and grow over mistakes. We approach challenges with positive intent and never quit.
