Job Description

The Instructional Designer creates engaging learning activities, compelling course content and practice experiences with a goal of facilitating learners in acquiring knowledge, skills and competencies in an effective and appealing manner. Works with subject matter experts while identifying the target audiences training needs. Applies tested instructional design theories, practice and methods in the development of training programs.

• Conducts in-depth needs analysis to identify learning objectives, and to determine training solutions or other performance enhancement solutions (e.g., management reinforcement, rewards, role clarity, job aids, etc.).
• Consults with stakeholders to develop individual training program goals, overall program objectives, and module objectives.
• Applies knowledge of instructional design theory to create learning activities and compelling course content that enhances retention and transfer.
• Creates new training programs from scratch, with some manager guidance, starting with conducting a formal analysis of training needs.
• Applies knowledge of adult learning theory to identify appropriate training media and methodologies based on audience learning styles, course content, audience location, point within the learning process, etc. Content may be created for traditional classroom, online classroom, self-paced e-Learning modules or a blend of approaches.
• Develops sophisticated training content including eLearning modules, interactive PDF materials, videos, simulation exercises, role plays, games, group lecture, self-study, on-the-job training, computer-based training or other methodologies as appropriate. May include researching, selecting, and modifying existing training curriculum, content, materials, and/or job aids to meet learning needs.
• Implements and troubleshoots SCORM and AICC content within a Learning Management System.
• Designs evaluation strategies, criteria, and tools to determine whether desired learning and performance outcomes are achieved. Reviews program evaluations, test results, and participant and manager feedback on training effectiveness to make recommendations for program improvement.
• Handles vendor management, statements of work, and timelines to include coordination of resources and ensuring quality of product and service levels delivered.
• Maintains project documentation, files, and course folders.

Additional Requirements:

Education/Experience:

• Bachelor's degree in Adult Learning, Learning and Development or related degree preferred.
• A minimum of 4 years of training and content design experience.

Specific Skills:

• Prior experience should include working with moderately complex content and designing training for multiple delivery modalities (traditional classroom, online classroom, self-paced e-Learning modules, community learning).
• Excellent knowledge of learning theories, instructional design models, and training evaluation methods.
• Lesson and curriculum planning skills, visual design skills and the ability to storyboard.
• Ability to write effective copy, instructional text, audio/video scripts.
• A minimum of 2+ years’ experience working with eLearning authoring tools, and graphic design tools, specifically Adobe Photoshop, Illustrator, InDesign, Captivate; Articulate Storyline, Rise.
• Solid knowledge of at least one Learning Management System - SuccessFactors or PeopleFluent preferred.

Certificates, Licenses, Registrations: None

Physical Demands: While performing the duties of this position, the team member is regularly required to be able to:

• Sit, stand, talk, hear and use hands and fingers to operate a computer keyboard, mouse and/or other peripherals.
• Listen to and understand information and ideas presented through spoken words and sentences.
• Read and understand information and ideas presented in writing.
• Communicate information and ideas in speaking so other will understand.
• Identify and understand the speech of another person.
• Communicate information and ideas in writing so others will understand.
• Light to moderate lifting may be required from time-to-time

Supervisory Responsibilities: None

Work Environment: Primarily office environment with mild to moderate noise levels. Frequent interaction with co-workers, vendors and consultants.

Language Skills: English is the primary language skill; however, bilingual skills may be required based on business necessity.

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Product Connections is a part of Acosta Group – a collective of the industry’s most trusted retail, marketing and foodservice agencies reimagining the way people connect with brands at every point in their shopping journey.

As a full-service marketing agency, we specialize in digital and traditional retail events and demos, experiential marketing, sponsorship activation, and omnichannel shopper marketing. Our mission is to deliver brand solutions that connect products to the right target at the right time, effectively moving consumers down the conversion funnel.

With over 10,000 experts in the field and more than 150 corporate employees, we have a range of talents and experience that redefine what it means to be a marketing agency. We pride ourselves on fostering a supportive, collaborative, and inclusive culture where employees are encouraged to think big, grow their skills, and take their careers to the next level. Join Product Connections and discover a workplace where your ideas matter, your growth is supported, and your impact is felt—let’s build something great together.

Acosta Group is an equal opportunity employer and will ensure that applicants with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed, please contact AskHR@acosta.com. Be sure to include "Applicant Accommodation" in the subject of your email to expedite the request.

Acosta Group believes in good faith that the minimum and maximum annual salary or hourly compensation range for this opportunity is accurate and reasonable at the time of posting.

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