dentsu

Insights Director

dentsu  •  London, GB (Hybrid)  •  25 days ago
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Job Description

TheInsightDirectorsits withinCarat UK’s Insight and Strategy teamand will work closelywith theStrategy andClientAccountteamsinCaratUK,as well as occasionally with colleagues in other areas of the Dentsu businessThisrole willlead client insight projectsinternally and with clients,be instrumental increatingcontentfor pitches and thought leadershipas well asdevelopinginsight solutions and best practice that can be scaled across our network

We work in a fast-paced environment, andtherefore applicants willneed to be comfortable picking up quick turn-around projectsandbeing able toprioritise workin order todeliver best in class analysisand insights

We are looking for someonecreativeand curiouswho canthink outside the boxrightfrom planning a research programme through to analysis and delivery of the insightsandnew solutionsthat willprovidemaximumclient business impact.Thenew approachesdeveloped could be through repackaging current deliverables and/or via new techniques and methodologies. We are looking for someone that has experience in cultural insights,primary and secondary datahandlingandstrong critical thinking when it comes to using AI solutionsalongside strong story telling skills.

This role willoffer the successful candidate the opportunityto work closely with a small team of insightspecialistsand include line managerial responsibilities, including workflow management and the opportunity to help grow,motivateand nurturebrilliant young talent.

Key Accountabilities

  • Direct client facing work, liaising withclientTeams, supporting the strategyteamandrepresentinginsight in current client and new business presentations.

  • Line management of a small team, ensuring support, encouragement for growth and pipeline management are all in place

  • Ensuring that the Strategy Team are fully supported indevelopment of strategy,client discussions on insight, research, and communications measurement.

  • With a focus ondata exploration,research& insightyou will be proactive in managing and developingrelationships directly withour clientsand stakeholdersthroughout Dentsu

  • Championing the use and application of insight throughout the Carat UK agency, raising the floor in terms of client team responses being grounded in insight and developing the capabilities of teams beyond the insight community

  • Audience Strategy leader

  • Design and delivery ofresearch and insightto supportnew business pitches

  • Development and delivery of thought leadership pieces with support from strategy and marketing

  • Roll outofResearch & Insight productsfor the global teams and across the networkfrom conception to delivery

Professional Skills

  • This is ahybridclient facingandinternalroleso we are looking for someone comfortable to develop direct relationship with clientsand internal teams

  • Ability to designresearchsolutions and be creative with a variety of different data sets(including digital) and methodologies

  • Exposure and experience using AI solutions – imperative critical thinking

  • Experience and keen interest in cultural insightdiscoveryand cultural intelligence

  • Proven history in media, communications and generating consumer insights

  • Experience inapplyingdatasetsto includeYougovprofiles, CCS or TGI,GWIas well astrend led and category focused resourcese.g.Mintel, Foresight Factory, Canvas 8for desk research purposes

  • Strongstory tellingand communicationskills and strong creativity when it comes to data mining, particularly in support of strategic imperatives

  • Ability tomanage time across workstreams and stakeholder needs

  • A good understanding of the wider aspects of commercial marketing and business

  • Good project management skills and ability

  • Highlycollaborative, able to develop teams and work across countries and disciplines

  • Interest in popular culture and innovation

  • A creative approach to problem solving and curiosity in all elements of your work

  • Experience nurturingjrcolleagues anddirecting workflows across teams

Workingwith us

Joining dentsuinternational,you’lljoin a team of 46,000 people.Itsanopportunity to produce career-defining work. Along the way, youllteam up with inspiring colleagues andencountera richness of clients,culturesand experiences.We offer exciting challenges, memorableexperiencesand opportunities to shape your future. 

Inclusion and Diversity

We’reproud to be different and that starts with our people We believe in equal opportunities for everyone. Wewon’tdefine people by their race, gender, sexual-orientation,ageor disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing.That’swhat we care about.

So, whetheryou’rejoining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.

Our 8 ways

We aredentsu As champions for meaningful progress, we help our clients to win,keepand grow their best customers with best-in-class services and solutions in media, CXM, andcreative


With more than 46,000 dedicated specialists teaming across 145 markets, our ‘8 ways’ shape and guide the way we do things here, so that, together, we can achieve the ‘never before’ for our clients, for society and for each other.

We dreamloud
We inspire change.
We team without limits.
We all lead.
We make it real.
Weclimbhigh.
We choose excitement.
We are a force for good.

We aredentsu

#LI-Dentsu #LI-Hybrid

Location:

London

Brand:

Carat

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)

dentsu

About dentsu

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

Industry
Marketing & Advertising
Company Size
10,000+ employees
Headquarters
Tokyo, JP
Year Founded
Unknown
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