Job Description

Line of Service

Advisory

Industry/Sector

Not Applicable

Specialism

Data, Analytics & AI

Management Level

Manager

Job Description & Summary

At PwC, our people in data and analytics focus on leveraging data to drive insights and make informed business decisions. They utilise advanced analytics techniques to help clients optimise their operations and achieve their strategic goals.

In data analysis at PwC, you will focus on utilising advanced analytical techniques to extract insights from large datasets and drive data-driven decision-making. You will leverage skills in data manipulation, visualisation, and statistical modelling to support clients in solving complex business problems.

*Why PWC

At PwC, you will be part of a vibrant community of solvers that leads with trust and creates distinctive outcomes for our clients and communities. This purpose-led and values-driven work, powered by technology in an environment that drives innovation, will enable you to make a tangible impact in the real world. We reward your contributions, support your wellbeing, and offer inclusive benefits, flexibility programmes and mentorship that will help you thrive in work and life. Together, we grow, learn, care, collaborate, and create a future of infinite experiences for each other. Learn more about us.

At PwC, we believe in providing equal employment opportunities, without any discrimination on the grounds of gender, ethnic background, age, disability, marital status, sexual orientation, pregnancy, gender identity or expression, religion or other beliefs, perceived differences and status protected by law. We strive to create an environment where each one of our people can bring their true selves and contribute to their personal growth and the firm’s growth. To enable this, we have zero tolerance for any discrimination and harassment based on the above considerations. "

Job Description & Summary: Customer Journey Analytics (CJA) Business Consultant

Responsibilities:

• Develop relationships at all levels within client’s marketing teams and maintain regular and appropriate communication with them.
• Gain an in-depth knowledge of a client’s business model and marketing strategy and drive digital marketing success rooted in customer's business drivers.
• Support customer discovery sessions and help guide client's use cases, business requirements and key performance indicators, and assist as part of a team to deliver against those objectives.
• Support internal technical consultants, client's developers and third parties throughout the implementation of Adobe Analytics/Customer journey Analytics (CJA) process from a business perspective
• Understands the importance of identities in CJA set up and is able to guide the technical team on requirements pertaining to identities.
• Able to manage CJA connections and data transformation in CJA Data-view using friendly UI
• Support clients in their reporting, dash-boarding and ad-hoc analysis requirements
• Provide measurable insights and recommendations to improve business and marketing strategies. Help customers further understand and fully utilize product capabilities and the transformative power of digital marketing.
• Analyze marketing campaign attribution and provide recommendation for optimizing marketing spend
• Conduct regular stakeholder readouts to showcase value generated and guide customer on future roadmap
• Lead multiple client engagements at a time and establish expectations appropriately to keep projects on schedule and within scope.
• Engage directly with customers via meetings, phone, email, and/or in-person through the project lifecycle. Including interaction with marketers, analysts, web developers, partners and executives.
• Become an authority in the use of Customer Journey Analytics (CJA) products and the methods by which they can be used to efficiently to optimize online businesses.
• Create thought leadership, write blogs, build training videos to enable Adobe and customers.
• Elevate and encourage fellow team members through caring, effective leadership, regular shared feedback, and mutual mentoring; drive continuous improvements in our ways of working.
• Keep accurate daily and weekly records of client billable time.

Mandatory skill sets:

• Adobe Analytics/ Google Analytics
• AEP

Preferred skill sets:

• Web and mobile app optimization consulting experience
• Python /R / SPSS
• Up to 50% travel required

Years of experience required:

3-7 Years

Education qualification:

BE/B.Tech/MBA/MCA/Mtech

Preferred - • Master’s-level studies in e-business, digital marketing, statistics and relevant analytics fields, or digital transformation.

Education (if blank, degree and/or field of study not specified)

Degrees/Field of Study required: Master of Business Administration

Degrees/Field of Study preferred:

Certifications (if blank, certifications not specified)

Required Skills

Databricks Platform

Optional Skills

Accepting Feedback, Accepting Feedback, Active Listening, AI Fluency, AI-Human Collaboration, Algorithm Development, Alteryx (Automation Platform), Analytical Thinking, Analytic Research, Big Data, Business Data Analytics, Coaching and Feedback, Communication, Complex Data Analysis, Conducting Research, Creativity, Customer Analysis, Customer Needs Analysis, Dashboard Creation, Data Analysis, Data Analysis Software, Data Collection, Data-Driven Insights, Data Integration, Data Integrity {+ 46 more}

Desired Languages (If blank, desired languages not specified)

Travel Requirements

Not Specified

Available for Work Visa Sponsorship?

No

Government Clearance Required?

No

Job Posting End Date

July 31, 2026