Job Description

B2Tech seeks a mid-level Influencer Marketing Specialist to support and manage influencer marketing campaigns and relationships across several brands.

YOUR IMPACT:

• Identify, research, and engage with social influencers, bloggers, and community leaders who align with assigned brand objectives and target audiences.

• Support the execution of paid and organic influencer partnerships across various platforms.

• Maintain strong day-to-day communication with influencers, agencies, and internal stakeholders.

• Collaborate with the Influencer Marketing Manager, marketing, and content teams to coordinate campaign plans and ensure brand consistency.

• Manage and update influencer databases, contacts, contracts, deliverables, and campaign history.

• Track campaign performance using analytics tools and share insights to help improve future campaigns.

• Stay up to date with influencer marketing trends, social media updates, and relevant market activity.

• Support initiatives to grow brand social media following, engagement, and community presence.

• Manage multiple influencer campaigns and tasks across a few assigned brands.

OUR REQUIREMENTS:

• 2–4 years of experience in influencer marketing, social media marketing, partnerships, or a similar role.

• Hands-on experience supporting or managing influencer marketing campaigns.

• Good understanding of social media platforms, influencer trends, and campaign performance metrics.

• Strong communication, negotiation, and relationship-management skills.

• Highly organized, detail-oriented, and able to manage multiple campaigns and deadlines.

• Comfortable working both independently and as part of a team.

• Interest in or understanding of the gaming/gambling industry and its regulations.

ADVANTAGES:

• Experience in the iGaming industry.

• Experience working with African markets or audiences.

• Knowledge of SEO, content marketing, and broader digital marketing strategies.

• Experience managing influencer campaigns across multiple brands or markets.

WHAT WE OFFER:

• Annual Discretionary Performance Bonus 💷

• Annual Salary Review 💵

• 21 Days of Paid Leave 📢

• Hybrid Model 🏠

• Semi-flexible Working Hours ⌚

• Provident Fund 💰

• Medical Insurance coverage ❤‍🩹

• Sports Benefits App Subsidized Subscription 🏋

• EUR 100 monthly Lunch Allowance with extra EUR 9 per in-office day 😋

• Happy Hour 🤠

• Exciting Career Paths 🎯

• Personalized Learning and Development Programs 📖

• Birthday Leave! 😎

• Marriage Leave Vacation 💍

• Variety of Employee Perks 🎫