Banco Plata

Influencer Marketing Manager Middle

Banco Plata  •  Mexico (Remote)  •  18 hours ago
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Job Description

We are looking for an Influencer Marketing Manager to join our Performance Marketing Team — a role focused on managing influencer partnerships, launching performance-driven campaigns, and helping us grow customer acquisition across Spanish-speaking markets.

Challenges that await you:

  • Manage approximately 30 influencer partnerships and placements independently each month
  • Build and maintain relationships with influencers, negotiate commercial terms, and coordinate campaign execution
  • Support the testing of new acquisition hypotheses and contribute ideas to improve campaign performance
  • Monitor campaign performance using key metrics such as CAC, conversion, and ROI, and suggest optimization opportunities
  • Manage allocated campaign budgets and ensure campaigns are delivered efficiently
  • Work closely with the Performance Marketing team to launch, optimize, and report on influencer campaigns
  • Maintain and expand the influencer database using internal CRM tools

What makes you a great fit:

  • Fluent Spanish and English
  • 2+ years of experience in Influencer Marketing, Affiliate Marketing, or Performance Marketing
  • Good understanding of the influencer landscape across Spanish-speaking markets
  • Experience managing influencer campaigns from outreach through reporting
  • Ability to analyze campaign performance using metrics such as CAC, conversion, and ROI
  • Experience working with CRM systems or influencer management platforms
  • Strong communication and negotiation skills
  • Confident use of AI tools (such as Claude or similar) to improve productivity

Our ways of working:

  • Innovative Spirit: A commitment to creativity and groundbreaking solutions
  • Honest Feedback: valuing open, transparent communication
  • Supportive Team: a strong, collaborative community
  • Celebrating Achievements: recognizing our wins together
  • High-Tech Environment: a team full of smart and revolutionary people who date to challenge the status quo of incumbent finances

Our benefits:

  • Relocation support to Mexico with assistance for the employee and their family
  • Flexible work from one of our offices or remote
  • Healthcare Coverage
  • Education Budget: Language lessons, professional training and certifications
  • Wellness Budget: Mental health and fitness activity reimbursements
  • Vacation policy: 20 days of annual leave and paid sick leave
Banco Plata

About Banco Plata

Banco Plata is the fastest-growing financial institution in Latin America and the largest private digital bank by customer volume. In just three years, we achieved a $5 billion valuation and reached 4 million active customers.

With over $2 billion raised in debt and equity, Plata—the U.S.-based holding company of Banco Plata—has surpassed $600 million in annualized revenue.

Banco Plata has built a fully integrated technology ecosystem, including a proprietary core banking system, CRM, and a customer-centric app designed to simplify the financial experience. This is powered by 800 in-house developers and more than 3,000 frontline customer service professionals.

Industry
Finance & Insurance
Company Size
1,001-5,000 employees
Headquarters
Mexico City, MX
Year Founded
2023
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