Negentrix Holding is an educational company with a mission to help people integrate into Germany through practical education and employment.
We operate three schools — IT Career Hub, DWW Akademie, and Beam Institute of Technology — where we train students for in-demand professions and support them all the way from choosing their career path to securing their first job.
Our audience consists of people for whom German is not their native language, but Germany is their new home. We know how to help them become part of society and succeed professionally.
We pride ourselves on our friendly and collaborative atmosphere, where every team member is valued and makes a meaningful contribution to the success of our company.
Our team is made up of highly qualified EdTech professionals who bring their knowledge and experience to create superior educational programs and inspire our students.
We are looking for an Influencer Marketing Manager to join our team.
What you will do:
— searching for and regularly selecting bloggers and influencers who share our values of trust and educational impact for effective brand integrations;
— analyzing audience quality, engagement levels, and the relevance of each influencer’s audience to the profile of our prospective students;
— preparing detailed and creative briefs for influencers, with a strong focus on brand reputation;
— monitoring deadlines and ensuring that partners publish advertising content on time;
— tracking reach, monitoring incoming leads, and measuring direct sales generated by influencer campaigns;
— preparing regular weekly and monthly reports on key advertising campaign metrics;
— proactively participating in brainstorms, developing offers and content scenarios for promoting educational products;
— filming bright and engaging mobile content directly on our modern tech campus in Berlin twice a week.