Acxiom

Industry Strategist Manager

Acxiom  •  Conway, AR (Onsite)  •  1 month ago
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Job Description

Acxiom is looking for an Industry Strategist to join our Product Consulting Group. You will utilize your in-depth product knowledge to support data & identity sales efforts, including pricing, product presentations, solution recommendations, and proposal creation tailored to address client / prospect needs.

Key Responsibilities:

Client ProspectEngagement andProduct Consulting

  • Utilize in-depth product knowledge to supportdata & identitysales efforts, including pricing, product presentations, solution recommendations, and proposal creation tailored to address client prospectneeds.

  • Collaborate with cross-functional teams todetermineclient prospectsolutions.

  • Provide consultation and expertiseto internal and external stakeholders, contributing to the positioning of our products and services as superior solutions.

Strategic Alignment:

  • Understand the broader Acxiomandagencystrategiesand how individual contributions align with organizational goals.

  • Proactivelyidentifyopportunities for improvement and innovation within sales support management.

  • Collaborate with product management on the development of new products and servicesbased on feedback from clients / prospects

Continuous Education:

  • Deepen understanding of Acxiom's products,agency offerings,direct marketing strategies, and industry dynamics.

  • Stay abreast of evolving trends in direct marketing, including key concepts, promotional channels, challenges, and solutions.

  • Enhance knowledge of the industry landscape, including trends, vertical nuances, and competitive intelligence.

  • Understand the differences in usage when working with regulated industry clients prospects

Qualifications:

  • 5+ years of managingor processing first andthird partydata, preferably InfoBase

  • Knowledge and understanding of the role identity plays in the marketing ecosystem.

  • Knowledge of theoffline anddigital marketinglandscape and the role identity plays within and acrossplatforms.

  • Experiencein dataand identitysales support, with a proventrack recordof success.

  • Understanding ofdirect marketing principles, digital media applications, andindustry trends.

  • Excellent communication and presentation abilities.

  • Strategic mindset, with the ability to align individual efforts with broader organizational goals.

  • Detail-oriented approach, with a focus on delivering high-quality solutions to complex challenges.

  • Ability to travelup to 25%

Primary Location City/State:

Homebased - Conway, Arkansas

Additional Locations (if applicable):

Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.

Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here

Attention Colorado, California, Connecticut, Maryland, Nevada, New Jersey, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locationsbut applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact recruit@acxiom.com

Acxiom

About Acxiom

Acxiom puts data to work, solving complex challenges for the world’s leading brands and agencies. As the connected data and technology foundation of the Interpublic Group of Companies, Inc. (IPG), Acxiom unifies, connects, and prepares data for AI-driven marketing and decision-making, maximizing technology investments. As leaders in data ethics and governance, Acxiom brings a privacy-first approach to serving clients globally, with locations in the U.S., UK, Germany, China, Poland, and Mexico. Connect with Acxiom on LinkedIn and discover more at Acxiom.com.

Industry
Marketing & Advertising
Company Size
1,001-5,000 employees
Headquarters
Conway, Arkansas
Year Founded
Unknown
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