Job Description

Senior Associate, Data Processing (SPSS,

Survey Reporter).

Location – Pune, India (Hybrid)

Data-Driven Research and Insights

MarketCast combines the power of research, technology, and data science to help

marketers and researchers maximize their advertising impact and unlock brand

Fandom.

Our data and insights guide critical marketing decisions, helping brands determine

which fandom audiences to prioritize and product benefits to communicate, in

addition to developing, launching, and measuring brand and advertising campaigns

across media platforms. Today our clients represent the biggest names in

entertainment, tech, consumer brands, and sports and video games, and our impact

touches the lives of billions of people around the globe.

#FandomIsOurJam

We’re looking for:

We are seeking a meticulous and analytical Senior Data Processing Associate to join

our team. to manage and process entertainment survey data using Survey Reporter

and SPSS software. This role involves managing and processing large datasets to ensure

data quality and integrity for research projects.

The ideal candidate will have:

• Experience supporting fast-paced and quick-turnaround market research

environment.

• Skilled in scripting based statistical software such as SPSS and data

visualization/cross-tabbing tools including SAS and SPSS Survey Reporter

• Proven track record of executing tasks independently, and operating with

urgency, focus and discipline.

• Exceptional organizational and time-management skills, with a keen eye for

detail and quality assurance.

• Excellent communication and interpersonal skills, with the ability to interact with

internal stakeholders, and internal team members at all levels – summarizing

technical questions for a non-technical audience.

• Exceptional ability to multi-task and balance multiple projects and priorities.
• Deep understanding of the end-to-end survey data flow, understanding survey

logic and research perspectives and needs.

Core Responsibilities:

• Process raw survey data in accordance with Research specifications to create

cross-tabs (processing through Survey Reporter, SAS and SPSS) to create new

variables, variables, applying complex weighting schemes, significance testing,

and data modifications.

• Perform extensive quality checks and data validation to ensure accuracy.
• Coordinate with internal project managers / client services team members to

finalize materials (data processing spec forms); provide guidance on SPSS/Survey

Report functionality and solutions.

• Develop and maintain data processing workflows and documentation.
• Identify and resolve data discrepancies and issues.
• Clearly and diplomatically communicate project status with internal project

managers and client service researchers.

It’ll be helpful if you have:

• Bachelor's degree in Statistics, Mathematics, Computer Science, or a related

field

• 2+ years of experience working with Survet Reporter, SPSS syntax or similar data

processing software

• Proficiency in statistical software (e.g., Survey Reporter, SPSS).
• Ability to work in a dynamic, fast-paced environment and maintain high

standards under pressure.

• Experience in data processing – including weighting, stacking and sig testing,

with a deep understanding of industry best practices and Q and SPSS software.

• Experience working with data for large, multi-market, complex studies
• Microsoft Excel skills required with VBA macro writing experience/knowledge a

plus

• Avid fan of American movies, television and pop culture.

Benefits and Perks:

• Mediclaim for employees and legal dependents
• Accidental policy for employees
• 18 days Annual Paid Leave, plus 12 Public holidays
• Hybrid working model with 2 days a week to work from home
• Professional Pursuit Reimbursement program
• Global Wellness Plan
• And, more

Our Purpose:

Fandom connects people with shared passions and builds communities around them. It

offers them space to express their joy and love, whether that’s for superheroes, sports

teams, or even small batch whiskeys. At MarketCast, we believe in the power of

fandom. It’s as important for brands as it is for action heroes and we do fandom

research, data science and analytics better than anyone on the planet. This obsessive

focus on fans helps the world’s top creators, media platforms, and sports leagues

transform followers into fanatics and investments into impact.

Our Core Values:

Curiosity Makes Us Tick

Our love of learning manifests in everything we do - from the surveys we field and the

datasets we analyze to the technology we develop. Where others pause, we push

forward, uncovering hidden meaning and answers. Always learning, always looking for

more.

We Celebrate Wins

Whether its wowing clients with research or solving everyday challenges, we pause to

honor great work and everyone who plays a role in it. We acknowledge and recognize

great work and hustle that helps deliver the very best outcomes.

Trust is Always Trending

Trust means everything to us. It’s lending a hand when deadlines loom, always

delivering on the promises we make, and calling out behavior that harms our culture.

And our client’s trust is what makes all this possible, something we never take for

granted.

We Roll with Change

We embrace change as an opportunity to learn, grow, and further develop. We do this

by challenging our biases and rethinking how things have always been done in the

past. This fresh, open-minded approach keeps us agile, innovating, and adapting in the

face of uncertainty.

Diversity is Our Superpower

Our differences make us stronger. As researchers and data scientists, we have a

responsibility to reflect the diverse audiences and communities all around us.

Understanding people, opinions and life experiences fuels our insights and deepens our

perspectives.

At MarketCast, we don't just accept difference - we embrace it, support it, and thrive

on it for the benefit of our global culture and success. MarketCast is proud to be an

equal opportunity workplace. We are committed to equal employment opportunity

regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age,

citizenship, marital status, disability, gender identity or Veteran status. We also consider

qualified applicants regardless of criminal histories, consistent with legal requirements. If

you have a disability or special need that requires accommodation, please let us know.

Check us out: www.marketcast.com