Job Description

Innovate in Bengaluru

This position is based at our on-site office in Bengaluru. Lowe's offers an ultramodern work environment, complete with cutting-edge technology, collaborative workspaces, an on-site gym and clinic, and other perks to enhance your work experience. 

About Lowe’s :

Lowe's Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 17 million customer transactions a week in the U.S. With total fiscal year 2022 sales of over $97 billion, approximately $92 billion of sales were generated in the U.S., where Lowe's operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe's supports the communities it serves through programs focused on creating safe, affordable housing and helping to develop the next generation of skilled trade experts. For more information, visit Lowes.com.

About Lowe’s India: At Lowe's India, we are the enablers who help create an engaging customer experience for our $97 billion home improvement business at Lowe's. Our 4000+ associates work across technology, analytics, business operations, finance & accounting, product management, and shared services. We leverage new technologies and find innovative methods to ensure that Lowe's has a competitive edge in the market. To know more about Lowe's India, visit Lowes.co.in

About the Team:

The Web Production Authoring/ Online Design Team is responsible for ensuring consistent, repeatable design and execution of E-commerce creative assets and experiences supporting Online teams across Digital Commerce.

The primary purpose of the Sr. Analyst – Site Strategy, executing content optimization and SEO strategies, and executing cutting-edge automation initiatives to enhance the efficiency and effectiveness of our digital site operations. He/she will be responsible for optimizing our online presence, improving search engine rankings, and driving organic traffic. Additionally, he/she will play a key role in tracking performance metrics, analyzing data, and ensuring efficient execution of SEO initiatives and Site Metrics. He/She is responsible for executing efficient processes, identifying the best tools/technology available within and outside the Organization and implementing best practices to maximize team productivity. He/She will work with different stakeholders across Enterprise Item Content, IT, Marketing and other segments of Digital Commerce Operations to gain alignment on planned initiatives.

Roles & Responsibilities:

Core Responsibilities:

· Analyze industry trends, user behavior, and competitive landscape to identify best practices and drive continuous

improvement.

· Train analysts to build proficiency in data analysis and insights building

· Monitor and analyze website metrics using Adobe Analytics, PowerBI, Looker Studio

· Collaborate with cross-functional teams to align efforts with overall business goals.

· Stay up-to-date with industry trends

· Build insights, datasets, reporting dashboards and competitive intelligence to the assigned area for WBR and MBR using AI tools

· Responsible for pulling, aggregating data to support enterprise initiatives from a digital perspective

· Define metrics, quantitative and qualitative measurement strategies and drive content and web analytics and

benchmarking initiaitves. Partner with cross-functional teams to leverage third-party and internal tools for deriving

customer experience insights to improve site content.

· Identify opportunities for efficiency and productivity improvement through a mix of automation, product and process

improvements

· Study customer behavior to determine improvement opportunities

Years of Experience:

• 4+ years of work experience in Analytics

• 2+ years of Online/ Retail experience

Education Qualification & Certifications (optional)

Required Minimum Qualifications:

· Bachelors Degree – any discipline (preferred B. Tech/ MBA)

Skill Set Required

Primary Skills (must have)

· Data Analysis - analytical, problem-solving skills · Experience in· Adobe Analytics/ Google Analytics

· Fullstory or similar tools

· Medallia or similar tools · Project management

· Stakeholder management and coordination · Ability to handle high-pressure situations and dynamic environment · Time-management and organization skills · Strong execution skills and able to drive operational excellence · Verbal, written and technical communication skills enabling presentation of concepts and ideas to leadership · Proficient with MS Office Suite (Word, Excel, PowerPoint, and Outlook) · A positive attitude and extreme attention to detail · ·

Secondary Skills (desired)

· JIRA workflow management skills – reporting, dashboard, analysis, data extraction basis JQL query

· Content Management System

Lowe's is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.