CSB Bank

Hyperlocal Marketing Manager| Ernakulam

CSB Bank  •  State of Kerala, IN (Onsite)  •  27 days ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

To design and execute localized marketing initiatives that strengthen market presence, customer engagement, brand visibility, and business growth within targeted geographies.

  • Responsible for executing centrally designed hyperlocal marketing strategies with regional customization to ensure relevance and impact.
  • Manage end-to-end campaign execution across your region, support branch-level branding and SOP adherence through regular audits and visits, and lead community outreach initiatives tailored to local audiences.
  • Ideating and implementing hyperlocal social media content to drive engagement and lead generation, as well as coordinating internal engagement campaigns to boost employee participation.
  • Consolidate and submit timely and accurate regional reports, manage local vendor relationships to ensure cost-effective and SLA-compliant execution, and supervise Marketing Executives to ensure field readiness and task completion.
  • Your efforts will directly contribute to regional visibility, customer experience, and marketing effectiveness.

Experience: 4 to 6 years

Qualifications: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.

CSB Bank

About CSB Bank

CSB is a full service bank established in 1920 and headquartered in Thrissur, Kerala.

CSB has over 703 branches covering not just the district headquarters and large towns but also semi-urban and rural centers. Thanks to its unique origin and history, CSB is considered a household banking brand in Kerala.

CSB offers Retail, Wholesale and SME Banking services through its footprint of over 703 branches across the country serving over 2 million customers.

Industry
Finance & Insurance
Company Size
5,001-10,000 employees
Headquarters
Thrissur, IN
Year Founded
1920
Website
csb.co.in
Social Media