Our manufacturing client is seeking an experienced Freelance HubSpot Specialist to support the ongoing optimization and expansion of their HubSpot platform. This role will focus on system configuration, data and platform integration, user training, and ongoing performance improvement. The ideal candidate is both strategic and hands-on, ensuring HubSpot is structured effectively to support marketing, sales, and customer communication initiatives.
This is a project-based engagement with potential for ongoing collaboration.
Lead the migration and integration from existing platforms into HubSpot, ensuring clean data transfer and minimal disruption
Configure and optimize HubSpot CRM, Marketing Hub, and Sales Hub functionality
Build and refine workflows, automation, lead scoring models, and reporting dashboards
Ensure proper data structure, segmentation, and lifecycle management
Collaborate with internal stakeholders across marketing, sales, and leadership
Provide hands-on training for internal teams to ensure effective platform adoption
Develop documentation and best practices to support long-term platform sustainability
Identify areas for performance improvement and system efficiency
3+ years of hands-on HubSpot experience (CRM, Marketing Hub, and/or Sales Hub)
Proven experience integrating external platforms into HubSpot (CRM migrations, marketing automation tools, ERP systems, or similar)
Strong understanding of data hygiene, field mapping, and system architecture
Experience building workflows, automation, reporting dashboards, and attribution tracking
Ability to train and communicate clearly with cross-functional teams
Strong written and verbal communication skills
Strategic mindset with the ability to execute tactically
Experience working in B2B environments preferred
HubSpot certifications
Experience working with manufacturing, industrial, or B2B product-based companies
Familiarity with API integrations and third-party tools
Seamless transition from current platform into HubSpot
Clear data visibility and reporting for marketing and sales
Confident internal team adoption through effective training
Scalable processes that support growth
smartdept. is a nationwide creative, digital, and marketing talent resource. We provide companies with remote, hybrid, and on-site freelance, contract, direct hire, and contract-to-hire candidates. Our ability to service customers of all sizes, while still taking a boutique approach to service, allows us the best chance to cultivate the successful relationships we value.
What we staff:
Marketing
account coordinator / executive
account manager
agency account supervisor
account director
account planner
media buyer/planner
brand / product manager
marketing manager
marketing strategist
channel manager
promotions manager
public relations manager
event planner / manager
merchandising
direct marketing
circulation specialist
market researcher
consumer insights
data analyst
database / CRM manager
web analyst
SEO / SEM manager
online marketing manager
digital strategist / CMO
marketing manager
marketing director / CMO
graphic designers
art directors
creative directors
illustrators
production artists
technical writers
proofreaders/editors
copywriters
traffic coordinators
project managers
production coordinators
production managers
mock up artists
Web and Multimedia
web designers
multimedia designers
3d animators
motion graphics artists
content strategists
content writers
presentation specialists
web developers
coders
interactive art directors
interactive project managers
interactive
creative directors
web producers
database architects
information architects
