Job Description

Current Account – NTB Channel Management Lead is key owner of strategy, roadmap and execution in acquiring Business Banking Customers.

• Create and drive strategies across channels to acquire quality current accounts.
• Onboard and Manage various external Ecosystem vendors.
• Drive Various Smartbizz Tools & Platforms.
• Identify low performing channels and support them with various inputs to improve performance.
• Create funnels to help channels with various data points to achieve business targets.
• Competition bench marking on best practices for acquisition and implement the same to achieve business objectives
• Analyze queries/issues received and recommend any changes in process, training, product required.
• Initiate strategies to improve overall current account productivity.
• Strong analytical ability and strong documentation skills
• Collaborate and engage with Various Business Heads, Zonal and Regional Heads and take regular feedback on business proposition, product, and processes.
• Work closely with various stake holders to translate product vision into sales numbers and values
• Identify & resolve strategic issues that may impair the team’s ability to meet strategic, financial & technical goals.
• Regularly initiate channel reviews/meeting to drive business objectives.

• MBA from reputed institute with 10+ Years of relevant experience in Business Banking/SME.
• Proficient in Various Data Analytics tools with Analytics Mindset and strong Business Acumen
• Proficient in Power point Presentation.
• Excellence in oral and written communication and channel drive
• Ability to derive strategic insights and ability to read and understand data
• Ability to read consumer behavior and trends.

• Support sales teams across channels for Current Account NTB acquisition.
• Manage acquisition tools, onboarding journeys, and sales enablement initiatives.
• Monitor portfolio quality, activation, and customer engagement.
• Track channel productivity, conversion, and sourcing quality.
• Travel across regions and branches for on-ground insights, understanding RM challenges and customer behavior trends.
• Prepare MIS reports and work closely with the analytics team to generate insights, dashboards, and leadership updates.
• Drive compliance with KYC requirements, vendor governance standards, and internal policies.
• Coordinate with Sales, Product, Operations, Risk, and Compliance teams to drive business objectives.
• Manage channel partnerships and performance improvement initiatives.

KPIs

NTB acquisition growth, account activation, portfolio quality, vendor onboarding and enable digital tools/automation for efficient RM Functioning, training of tools, conduct business review meetings and portfolio profitability.

Qualifications

• MBA/Graduate

Experience

3-5 years of banking experience in liabilities, current account acquisition, portfolio management, sales enablement, team management and channel management.

Key Skills

Current Account & CASA Knowledge, Portfolio Management, Channel Management, Vendor Management, Strategic Thinking & Execution, Stakeholder Management, Compliance Awareness, and Advanced Excel.