
We are seeking an experienced Fashion Designer to join our Regional Assortment team, shaping globally relevant collections through a distinctly local lens. Based at our Stockholm Head Office, this role focuses on our Equatorial markets, translating global direction into culturally attuned, commercially compelling design.
As a Designer within Regional Relevance, you will craft curated collections tailored to diverse markets, ensuring each assortment resonates with its target customer while staying true to the overarching brand vision. Working cross-functionally with both Stockholm and regional teams, you will define extended visual direction, aligning with the main collection while elevating regional storytelling.
You will co-create concept-level assortments alongside the Regional Relevance Manager and Design Lead, balancing a broad product range with impactful fashion drops and locally driven campaigns. The role also offers opportunities for international travel, from inspiration trips to supplier collaborations.
WHO YOU’LL WORK WITH
You will collaborate closely with the Lead Designer and join a dynamic, multidisciplinary team of Designers, Product Developers, Planners, Pattern Makers, and a Product Manager.
We are looking for a designer who thrives in a collaborative environment—someone who brings a distinct creative handwriting while balancing strong commercial awareness. A refined understanding of global fashion trends, paired with sensitivity to local market nuances, will be key to success.
WHO YOU ARE
You are a detail-driven, trend-conscious designer with a strong fashion point of view and a deep understanding of the global womenswear landscape. You combine creativity with commercial instinct, and bring both vision and precision to your work.
We’re looking for someone who has:
WHO WE ARE
H&M Group is a collective of fashion brands and ventures driven by a shared ambition: to redefine the future of fashion. We believe exceptional design, accessible pricing, and sustainable innovation can—and should—coexist.
Our mission is to democratize fashion, placing the customer at the center of every decision while driving meaningful change across the industry. Together, our global community of creatives and innovators is shaping a more inclusive and sustainable fashion landscape.
JOIN US
At H&M Group, you’ll be part of a vibrant, inclusive culture that champions creativity, collaboration, and growth. We offer extensive global development opportunities and a comprehensive benefits package.
Employees enjoy a staff discount across all H&M Group brands, including H&M, COS, Weekday, Monki, H&M HOME, & Other Stories, and ARKET—alongside participation in our H&M Incentive Program (HIP).
Our strength lies in our people—our shared values, our collaborative spirit, and our commitment to growth.
Take the next step in your design career and become part of a global fashion journey.
This full-time role is based in Stockholm, reporting to the Assortment Designer. If your experience and ambitions align, please submit your CV and portfolio (PDF, max 10MB) in English.
Please note: For all internal applications please speak with your current manager before applying.

Founded in 1947, H&M Group is a global design company with ~4,702 stores in 76 markets and 56 online markets. At H&M Group, we believe in making great design available to everyone. It’s essential in everything we do. Our family of brands and business ventures offer customers around the world a wealth of fashion, beauty, accessories and homeware, as well as modern menus with fresh and local produce at some of the brands’ in-store eateries.
But design is so much more than just products; it’s about clever design processes, efficient product flows, creating experiences that enrich, and smart solutions that benefit all our customers.
Sustainability is always at the core of our business. Not only because we like to do what’s right — but it’s also beneficial for our business. We will continue to push for change and lead the way towards a more inclusive and sustainable fashion future.
Do you want to join us? We will trust you with great responsibility right from the start, reward a passionate mindset and encourage an entrepreneurial spirit. When you start a career with H&M Group, there’s no limit to where it can take you.
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