Our Client is a prominent and rapidly expanding company in the food and beverage manufacturing sector, recognized for their commitment to quality and innovation in consumer products. We are seeking a highly skilled and strategic trade marketing team leader as this role is crucial for leading the development and execution of trade marketing plan to support business objectives, brand growth, and sales targets across multiple retail and distribution channels.
Responsibilities
Channel Management: Work in close partnership with Sales, Category Management, and Distribution teams to develop customized trade marketing programs for major retail segments, such as modern trade, general trade, e-commerce, and wholesale.
Promotions & Campaigns: Develop and execute trade promotions, product launches, and merchandising strategies that boost consumer interaction, enhance product visibility, and increase sales.
Customer Relationships:
Establish and nurture strong partnerships with key retail clients, distributors, and channel partners to better understand their requirements, enhance trade agreements, and unlock growth opportunities.
Cross-functional Collaboration:
Coordinate with Sales, Category Management, Brand Marketing, and Supply Chain teams to ensure strategic alignment, accurate demand forecasting, and seamless execution of trade marketing initiatives.
Budget Management:
Manage the trade marketing budget, ensuring optimal allocation of resources to maximize return on investment.
Market Analysis:
Track and evaluate competitor activities, market dynamics, and shopper trends to refine and enhance trade marketing strategies.
Trade Marketing Activation:
Oversee the rollout of in-store and online trade marketing activities, including point-of-sale materials, visual merchandising, and promotional events to maximize consumer engagement.
Reporting & Analytics:
Prepare and deliver regular performance reports to senior management, highlighting the impact of trade marketing campaigns through sales metrics, market insights, and ROI evaluations.
Team Leadership & Development:
Lead, mentor, and develop the trade marketing team, cultivating a high-performance environment and supporting ongoing professional growth.
Qualifications
PT Bank Danamon Indonesia Tbk (BEI: BDMN) didirikan pada tahun 1956. Per 31 Desember 2024, Danamon mengelola aset konsolidasian sebesar Rp242 triliun dengan anak perusahannya, Adira Finance. Dalam hal kepemilikan saham, 92,47% saham Danamon dimiliki oleh MUFG, dan 7,53% lainnya dimiliki oleh publik. Dalam melayani nasabah dari semua lini bisnis yaitu Retail, Usaha Kecil dan Menengah, serta Korporasi, Danamon didukung oleh 865* kantor cabang konvensional dan unit Syariah, serta kantor cabang dan kantor perwakilan grup perusahaan Danamon di Indonesia.
Sebagai anak perusahaan dari MUFG yang merupakan salah satu grup jasa keuangan terbesar di dunia, Danamon didukung oleh jaringan global MUFG dan bank mitranya: Krungsri Bank di Thailand, Security Bank di Filipina, dan VietinBank di Vietnam. Danamon juga diperkuat oleh jaringan lokal dari grup perusahaannya yaitu Adira Finance, Home Credit Indonesia, Mandala Finance, dan Zurich Asuransi Indonesia, serta mitra strategisnya.
Bersama MUFG, grup perusahaan serta mitra strategisnya, Danamon berkomitmen untuk terus bertransformasi sebagai Satu Grup Finansial, guna menjadi mitra keuangan terpercaya yang berorientasi pada pelanggan dan selalu berinovasi, demi memenuhi kebutuhan pemegang saham, nasabah, karyawan, dan regulator dengan menghadirkan solusi finansial menyeluruh agar dapat tumbuh bersama.
Danamon dan grup perusahaan serta mitra strategisnya juga menyadari pentingnya aspek keberlanjutan sebagai bagian tak terpisahkan dari pertumbuhan dan kesejahteraan masyarakat.
Selain itu, dalam menjalankan bisnis serta untuk mencapai tujuan sesuai dengan visi dan misinya, Danamon menjunjung tinggi nilai perusahaan “BISA”, yang harus diterapkan oleh seluruh karyawan, manajemen, direksi, dan komisaris Danamon. Nilai-nilai tersebut meliputi Berkolaborasi, Intergritas, Sigap Melayani, dan Adaptif.
