Lead the development and execution of long-term B2B SME & SOHO growth strategy aligned with overall enterprise business ambitions, market opportunities, and revenue objectives.
Drive nationwide SME sales performance by setting strategic targets, monitoring regional achievements, and implementing corrective action plans to ensure sustainable business growth and market share expansion.
Build and strengthen high-value relationships with SME clients, business communities, and strategic stakeholders to enhance customer loyalty, retention, and commercial partnerships.
Oversee portfolio management by identifying new revenue streams, innovative product/service opportunities, and customer-centric solutions tailored to SME and SOHO segments.
Direct operational excellence across SME business functions through competitive benchmarking, channel optimization, process improvement, and performance governance initiatives.
Lead sales capability development by ensuring strong product knowledge, sales effectiveness, customer engagement skills, and continuous training across regional SME teams and channels.
Manage budgeting, forecasting, and resource allocation for SME operations while driving cost optimization and maximizing ROI across sales and operational activities.
Collaborate closely with cross-functional teams including Marketing, Product, Technology, Finance, and Customer Experience to deliver integrated business solutions and superior customer outcomes.
Analyze market intelligence, customer insights, and competitor activities to formulate data-driven business strategies and agile go-to-market initiatives.
Build, mentor, and inspire a high-performing SME sales organization by fostering a culture of accountability, collaboration, innovation, and continuous improvement.
Academic Qualification
BBA (A Masters degree is preferred) preferably from Marketing or Finance Major.
Job Experience Required
Required Capabilities
In-depth knowledge of Sales Strategy development and Planning
Sound understanding of Sales Channel Management especially SME channels and retail distribution
Good know-how of Business Process Management
Understanding of industry best practices
Up to date on current SME sales management tools and methodologies
Comprehensive understanding of methods and techniques for deep & cross selling
Good familiarity with key drivers of customer dissatisfaction and churn
Sound insight into company products
Know-how of technical framework of Telecom Industry
Strong business acumen
In depth knowledge of the industry and competition
Banglalink Digital Communications is one of Bangladesh’s leading telecom and digital service providers, committed to transforming the way people connect, communicate, and innovate. As a subsidiary of VEON, Banglalink combines global expertise with a deep understanding of local needs to deliver cutting-edge services to millions of customers across the country.
Our Employer Value Proposition (EVP) is ‘Lead the Future’, and this is reflected in all levels of our organization. Our workplace is designed to inspire and empower individuals, creating an environment where ideas thrive, contributions are valued, and innovation flourishes. We encourage every team member to take initiative, explore new possibilities, and grow both personally and professionally in a fast-evolving digital landscape.
At Banglalink, we are committed to foster a supportive and inclusive culture that celebrates diversity and encourages collaboration. We actively create opportunities for all individuals to succeed, while our learning initiatives and digital upskilling programs, ensure our people are equipped to excel in their careers and shape the future.
Banglalink is a place where innovation, agility, and understanding come together to create meaningful impact. Join us and be part of a team that’s reshape the future of connectivity and digital transformation.
Launched in February 2005, with over 41 million subscribers over a decade, Banglalink was the catalyst in making mobile telephony an affordable option for consumers in Bangladesh. The initial success of Banglalink was based on a simple mission: “Bringing mobile telephony to the masses”.
Fueled with the strong core values of Customer-obsessed, Entrepreneurial, Innovative, Collaborative & Truthful, Banglalink is now working relentlessly to bring digital world to every customer to build a true digital Bangladesh, moving away from the traditional mobile operator to a tech company.
With customer experience being Banglalink’s core focus, digitalization has become a necessity to update the way customers engage, communicate, operate, and offer services from traditional way of business to Digital/Online.
Banglalink provides equal opportunities to employees and has always shown zero tolerance for any non-compliance activity. Banglalink’s HQ became the first certified Green Office by World Wide Fund for Nature (WWF) in Bangladesh. The company has relatively a flat organization which enables employees to collaborate and work closer across the organization.
Banglalink Digital Communications Limited is a fully owned company of Telecom Ventures Ltd. which is a 100% owned subsidiary of Global Telecom Holding. VEON owns 51.9% shares of global telecom holding following a business combination in April 2011, between VEON ltd. (then VimpelCom) and wind telecom s.p.a. VEON is a NASDAQ and Euronext Amsterdam-listed global provider of connectivity, with the ambition to lead the personal internet revolution for the 240 million+ customers it currently serves, and many others in the years to come. It offers services to customers in 12 markets including Russia, Italy, Algeria, Pakistan, Uzbekistan, Kazakhstan, Ukraine, Bangladesh, Kyrgyzstan, Tajikistan, Armenia and Georgia. VEON operates under the “Beeline”, “Kyivstar”, “WIND”, “Jazz”, “banglalink”, and “Djezzy” brands.
