Prudential’s purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our people’s career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed.
We are looking for a Head of Sales (Agency) who is responsible for driving and managing agency sales performance through strategic leadership, disciplined execution, and daily performance oversight. The role leads sales initiatives and projects, strengthens agency leadership partnerships, and builds a strong pipeline of top‑performing producers to ensure sustainable growth.
Develop and execute agency sales strategies aligned with company objectives, vision, and mission.
Drive achievement of agency sales targets, including APE, NBP, case count, agent productivity, and MDRT.
Lead and manage agency sales performance across regions and branches.
Provide strong field leadership through coaching, training, branch visits, and sales meetings.
Develop and strengthen agency sales leaders in partnership with field development teams.
Ensure sales discipline, accurate forecasting, and effective pipeline management.
Ensure full compliance with regulatory requirements, company policies, and ethical standards.
Collaborate with cross‑functional teams such as Marketing, Operations, Product, and Underwriting to support sales effectiveness.
Bachelor’s degree in Business Administration, Economics, or a related field.
Minimum of 5 years’ relevant experience in agency sales, sales management, or life insurance.
Strong experience in sales performance management, coaching, and training.
Proven ability to lead teams independently and deliver results within deadlines.
Strong communication, negotiation, and problem‑solving skills.
Ability to build strong relationships with agency leaders, agents, and cross‑functional stakeholders.
Good analytical skills with a positive and resilient mindset.
Proficiency in Microsoft Office applications and strong understanding of the life insurance industry.
Prudential is an equal opportunity employer. We provide equality of opportunity of benefits for all who apply and who perform work for our organisation irrespective of sex, race, age, ethnic origin, educational, social and cultural background, marital status, pregnancy and maternity, religion or belief, disability or part-time / fixed-term work, or any other status protected by applicable law. We encourage the same standards from our recruitment and third-party suppliers taking into account the context of grade, job and location. We also allow for reasonable adjustments to support people with individual physical or mental health requirements.

We are Prudential.
For Every Life, For Every Future.
Prudential provides life and health insurance and asset management in Greater China, ASEAN, India and Africa. Prudential’s mission is to be the most trusted partner and protector for this generation and generations to come, by providing simple and accessible financial and health solutions.
We are headquartered in Hong Kong and have dual primary listings on the Stock Exchange of Hong Kong and the London Stock Exchange.
Visit our websites for more information:
Prudential plc: https://www.prudentialplc.com/
Prudence Foundation: https://www.prudentialplc.com/en/prudence-foundation