Job Description

JOB PROFILE: HEAD OF QUALITATIVE MARKET RESEARCH

Ipsos Vietnam is looking for an enthusiastic, people-centric, and result-oriented business leader to join our team and help accelerate growth for the company

PURPOSE

• Trusted with work with the Ipsos brand for the good of the business
• To ensure financial targets are met
• To lead project teams in the design, set-up, and management of leading-edge research.
• To carry out account management activities – managing existing client relationships, including seeking repeat business, and actively seeking major and new client opportunities and management

ENVIRONMENT

Ipsos is among the world’s 3rd largest global research companies focusing on 17 distinct service lines and over 75 different research solutions ranging from Creative Excellence (CRE), Brand Health Tracking (BHT), Customer Experience (CEX), Public Affairs (PA), Market Strategy and Understanding (MSU), Innovation, Strategy3 as well as UU (Qualitative). Our ambition is to make market research one of the primary means to understand contemporary society and economy; and to make Ipsos a strategic partner for those who wish to better understand the world and play an active part in it, with lasting success.

Ipsos Vietnam is also among the top companies specializing in customized market research in the country. Aligned with the global mission, our ambition is to build long-term partnership with our clients with strong focus on data quality, innovative way of conducting research, and delivery of actionable insights.

OUTPUTS/ACCOUNTABILITY

• Being responsible for the profit and loss of a business unit
• Generating business with existing and new clients
• Managing client accounts, ensuring current and future successes in sales, profit, and relationship
• Developing and executing strategies to implement digitalization according to Ipsos priorities
• Collaborating with other business units to offer integrated solutions to meet client’s needs
• Coaching and nurturing junior team members on research and client service skills
• Directing complex and higher-value work, displaying well-developed consultation skills and knowledge
• Providing strategic insights and recommendations from research data to add value to clients
• Demonstrating and leading others to increase company awareness through internal support, cross-selling and marketing
• Being an ambassador and guardian of the brand for Ipsos, displaying appropriate knowledge and behaviors
• Building a network of relationships that enhances the area you work in, specialism and company Performance
• Being keen to learn and proactively develop oneself and others
• Challenging the status quo and pushing for innovation within Ipsos Vietnam and with our clients

Manage a team to:

• Handle several different projects at once, ensuring time, budget and profitability requirements are met
• Produce results and research that are of high quality and consistent with agreed outputs
• Produce proposals that meet and where possible exceed the brief requirements
• Ensure all research instruments facilitate strong data collection capability
• Provide accurate analysis and interpretation of data
• Liaise professional and effectively with the Operation departments to ensure we deliver what we say we will
• Grow as experts in innovative research approaches and impactful story telling
• Build their long-term career at Ipsos

COMPETENCIES

• Self-Management
• Communication
• Working Together
• Client Focus
• Knowledge & Expertise
• Flexibility
• Empathy
• Passionate to teach, training and grow young talents.

BACKGROUND

Experience:

• At least 10 years of strong experience in any of the following fields: marketing, branding, communication, or marketing research
• Strong experience of using research, including both qualitative and quantitative
• Strong client relationship management and business development skills
• Ability to design sound business plans outlining market situation, clients, people, collaboration, and financial considerations

Skills/Knowledge:

• Good communication skills, written and oral
• Advanced problem-solving skills
• Ability to work under pressure and meet aggressive deadlines
• Excellent time management and organizational skills
• Well-developed people management abilities
• Professional and respected client service skills
• Expert level in presenting and facilitating - ability to make sound conclusions and recommendations for action
• Ability to understand and run budgets
• Ability to build strong link with the rest of the business
• A strong level of drive, resilience, tenacity, flexibility, and initiative

Qualifications:

• Degree in Business, Social Science, Statistics, Business, or related studies

Ipsos is one of the world’s largest research companies and currently the only one primarily managed by researchers, ranking as a #1 full-service research organization for four consecutive years. With over 75 different data-driven solutions, and presence in 90 markets, Ipsos brings together research, implementation, methodological, and subject-matter experts from around the world, combining thematic and technical experts to deliver top-quality research and insights. Simply speaking, we help the biggest companies solve some of their biggest problems, serving more than 5000 clients across the globe by providing research, data, and insights on their target markets. And we are proud of our continuous efforts in making Ipsos the best place to work!