Job Description

Prudential’s purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our people’s career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed.

Strategic Planning & Performance Management

• Develop PD’s annual business plan, including APE, MAPA, persistency, segment penetration, and product mix targets.
• Drive sales forecasting, performance reporting, and governance decks for ExCo, SteerCos, and QBPR.
• Ensure compliance with internal procedures and communicate key updates to leadership and Prudential Group.

Product Proposition & Customer Segmentation

• Design innovative product propositions tailored to customer segments and bank partner needs.
• Conduct market and competitor analysis; translate insights into actionable campaigns with Channel Marketing and Sales Planning.
• Collaborate with bank product and marketing teams to analyze customer bases and co-design propositions and campaigns.
• Optimize proposition design based on channel and product economics; recommend initiatives to increase adoption across key segments.

Distribution Agreement & Bank Engagement

• Negotiate and manage distribution agreements; ensure compliance with regulatory requirements.
• Anticipate changes to agreements to deliver PD business objectives effectively.

Data Management & Analytics

• Own dashboard development and enhancement for PD and bank users.
• Leverage analytics for sales funnel optimization, segmentation, and campaign design; deliver actionable insights.

Compensation & Incentives Governance

• Design and manage internal bonus schemes and FSC compensation frameworks.
• Optimize incentives and contest schemes; align budgets for marketing allowance and incentive allocation

Budget Planning & Management

• Lead annual and quarterly budget planning; act as cost center owner.
• Track expenses, reconcile with General Ledger, and manage approval processes.

People Leadership

• Build and lead a high-performing team across planning, analytics, and proposition development.
• Foster collaboration, accountability, and coaching culture; provide recognition and development opportunities.
• Groom team members, identify training needs, and instill professionalism and operational excellence.

Prudential is an equal opportunity employer. We provide equality of opportunity of benefits for all who apply and who perform work for our organisation irrespective of sex, race, age, ethnic origin, educational, social and cultural background, marital status, pregnancy and maternity, religion or belief, disability or part-time / fixed-term work, or any other status protected by applicable law. We encourage the same standards from our recruitment and third-party suppliers taking into account the context of grade, job and location. We also allow for reasonable adjustments to support people with individual physical or mental health requirements.