Dyson is a global technology enterprise. We’re growing fast and our ambition is huge – more categories, more locations and more people.
Dyson is a global technology enterprise. We solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better. We’re growing fast and our ambition is huge – more categories, more locations and more people. Dyson launched in Mexico in 2018 as our first step into Latin America. Our Mexico office is located in the Polanco area of Mexico City and our expanding team is a key contributor in helping us deliver growth throughout the market.
We're committed to our campus culture and want to have people collaborating, developing, and learning from each other. By having everyone on campus together, we have been able to nurture a fantastic social and dynamic environment.
What you'll do:
Deliver Vision: Adapt and execute Dyson’s brand strategy across Mexico and LATAM, driving category and product performance with measurable results.
Team Leadership: Lead a senior marketing team (Category, Insights, Media, Owner Experience) with a constant focus on execution, development, and day-to-day delivery. Actively remove barriers to performance.
Influence & Activate: Persuade and align global and regional partners through expertise, insight, and data-driven recommendations. Guide the localization and deployment of global campaigns for maximum market impact.
Build Partnerships: Integrate Sales, Communications, E-commerce, and Retail, ensuring a unified approach and strong commercial outcomes.
Commercial Ownership: Oversee P&L for the local market, manage campaign execution, drive omnichannel growth, and meet the highest Dyson performance standards. Frequent travel across LATAM expected.
Culture & Change: Lead by example with an authentic, hands-on approach. Establish trust, develop your team, and guide change—while working onsite with your colleagues every day.
8+ years of marketing experience, including 3+ years at Director level or higher managing teams of five or more, ideally within multinational consumer or technology brands.
LATAM market success Demonstrated impact growing brands or categories in Mexico; experience across Brazil, Colombia, Chile, Peru, Central America, and Argentina preferred.
Technical depth: Strong grasp of digital marketing channels, data analytics, and modern marketing technology platforms. Confident using technology and data to shape strategy, measure outcomes, and drive growth. Proficiency in core business tools (Word, Excel, PowerPoint) expected.
Global stakeholder management: Skilled at navigating and influencing across global teams—aligning, negotiating, and adapting strategy for maximum impact.
Operator’s mindset: Hands-on leader, ready to support your team in day-to-day delivery, remove obstacles, and drive execution.
Languages: Fluent in English and Spanish (Portuguese a plus).
Flexibility: Proven ability to thrive in ambiguity and deliver results in complex environments.
Location: Mexico City-based, onsite five days a week.
Travel: Willing to travel regionally at least twice a year.
What set's you apart?
You deliver in high-change, high-growth environments, where agility and initiative matter most.
You build, develop, and retain top-performing teams.
You drive measurable, category-shaping results, not just awareness.
You translate global strategy into local commercial wins.
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Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.
Dyson is committed to the full inclusion of all qualified individuals. As part of this commitment, Dyson will ensure that persons with disabilities are provided reasonable accommodations for the hiring process. If reasonable accommodation is needed, please contact Americas Talent Acquisition at ustalentacquisition@dyson.com
Dyson solves real-world problems and creates better products through the application of engineering, science, design and creativity. It is a family-owned, global technology company, founded by Sir James Dyson who remains at the helm alongside his son Jake.
Since inventing the first cyclonic bagless vacuum cleaner, the DC01, Dyson has consistently invested in research and development to improve its products and technologies radically. Dyson offers products across a growing range of areas: floorcare, air purification, robotics, haircare including formulations, lighting, hand drying, and most recently audio. Dyson continues to expand into new areas.
Today, Dyson sells products in more than 80 markets, has 450 Dyson stores worldwide and is available in all major technology and beauty retailers. Dyson has global headquarters in Singapore and major technology campuses in Singapore, the UK, Malaysia, and the Philippines. Its global team of engineers, scientists and software developers are focused on developing technology-enabled products which work better and which people love to use. Key areas of focus have included high-speed electric digital motors, sensing and vision systems, robotics, machine learning and aerodynamics.
Beyond products, to encourage an inventive future, Dyson is also inspiring the next generation of engineers and inventors through the Dyson Institute of Engineering and Technology, the James Dyson Foundation and the James Dyson Award.
The Dyson family applies its problem-solving approach in other fields, and established Dyson Farming in 2012. It is one of the largest farming businesses in the UK, extending to 36,000 acres across Lincolnshire, Oxfordshire, Gloucestershire and Somerset. It is a family-owned enterprise unlike any other, focussed on long-term investment in British farming and the countryside to grow tasty and nutritious food.
