Sonova Group

Head of Marketing DACH, Sennheiser Consumer Hearing (m/f/d)

Sonova Group  •  Hannover, DE (Remote)  •  3 hours ago
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Job Description

Hannover, Germany | Hybrid

At Sennheiser Consumer Hearing, we design and deliver premium audio products, including award-winning headphones, earbuds and soundbars used by consumers around the world. In this role, you'll build and execute integrated marketing strategies that increase brand awareness, drive demand, and support sustainable business growth across the region.

To learn more about Sennheiser Consumer Hearing and our products, visit: https://www.sennheiser-hearing.com

Key responsibilities:

  • Translate global brand strategies into impactful local marketing initiatives for the DACH market
  • Develop and lead integrated omnichannel campaigns across digital, retail, PR, influencer, and partnership channels
  • Drive consumer demand throughout the customer journey, from awareness to purchase and loyalty
  • Lead go-to-market strategies for product launches and seasonal campaigns
  • Analyze market trends, consumer insights, competitor activities, and campaign performance to identify growth opportunities
  • Own and manage the regional marketing budget, ensuring strong ROI and commercial impact
  • Collaborate closely with Sales, E-Commerce, Finance, and Global Marketing teams

Your profile

  • 8+ years of experience in commercial, brand, or integrated marketing
  • Proven success in developing and executing omnichannel marketing campaigns that drive business growth
  • Strong understanding of consumer marketing, brand building, demand generation, and customer acquisition
  • Excellent strategic thinking combined with a hands-on, entrepreneurial mindset
  • Strong analytical skills with experience managing budgets and measuring marketing effectiveness
  • Fluent German (native or near-native level) and strong English skills
  • Experience in consumer electronics, consumer goods, lifestyle brands, or agency environments is a plus

What we offer

As part of Sonova, we’re committed to building an inclusive culture. We want to create an environment where you can balance a successful career with your commitments and interests outside of work, through our flexible hybrid working model.

We offer a wide range of training opportunities for both your professional and personal development, and there are exceptional growth opportunities with individual development plans.

  • Shape the growth strategy for a premium global consumer brand
  • Build new marketing capabilities and make a visible impact on business performance
  • Enjoy significant ownership, autonomy, and the opportunity to influence future market expansion
  • Work in a collaborative international environment with a startup-like mindset, where ideas move quickly and results matter #LI-NB1
Sonova Group

About Sonova Group

Around 25% of the world’s population is living with hearing loss. At Sonova, we envision a world where everyone enjoys the delight of hearing and lives a life without limitations. From personal audio devices and wireless communication systems to audiological care services, hearing aids, and cochlear implants. Our product brands – Phonak, Unitron, Sennheiser (under license), and Advanced Bionics – create compelling new products to offer the optimal solution for an ever growing consumer base through our globally diversified sales and distribution channels, including our well established global audiological care business. With a presence in over 100 countries and more than 19,000 employees, we leverage our global infrastructure and local roots. We aim for an inclusive work environment and culture that fosters a good balance of family and work-life for everyone. Our workforce is made up of 110 nationalities across 4 generations.

In 2006, Sonova founded the non-profit Hear the World Foundation, which seeks to give children living with hearing loss access to audiological care in low- to middle-income countries.

Industry
Manufacturing & Production
Company Size
5,001-10,000 employees
Headquarters
Stäfa, CH
Year Founded
Unknown
Website
sonova.com
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