Job Description

We are re-positioning monday CRM. We are moving beyond the traditional CRM label to become an AI-native revenue orchestration platform This isn’t about tacking on AI features; it is about creating a new category we call "Monday AIR" (AI Revenue).

We are hiring for a Head of Marketing to lead this pivot. You will inherit a product with $100M+ ARR and a target of reaching $100M+ in 2026. Backed by a $40M+ budget, your job is to build the brand identity, drive the demand gen strategy, and establish us as the leader in autonomous revenue operations.

About The Role

• Category Creation: You will pioneer the "AI Revenue Engine" narrative. You need to distinguish us from both the legacy giants (Salesforce, HubSpot) and the new wave of AI-native tools (Attio, Clay)
• Revenue Growth: You will own the strategy to drive +40% YoY growth. This means optimizing CAC, increasing pipeline velocity, and demonstrating marketing’s direct contribution to revenue
• Product Marketing: You will spearhead the GTM for our new AI-powered features and consumption models. This includes everything from sales enablement to executive launch events
• Team Building: You will scale a marketing organization across product marketing, demand gen, content, and brand, moving us from "monday.com's CRM" to a standalone powerhouse

Success in the First 18 Months Looks Like:

• Establishing Monday CRM as the recognized leader in the "AI Revenue Engine" category
• Achieving 15%+ adoption of AI features within our target segments
• Scaling qualified pipeline by 40% while maintaining efficiency

Requirements

• 12+ years B2B SaaS marketing leadership, with 5+ years in senior/executive roles
• Proven track record scaling marketing from $50M to $150M+ ARR
• Experience managing $30M+ budgets with demonstrated ROI and pipeline impact
• AI product marketing or category creation experience—marketing genuinely transformative technology, not just awareness
• Built and led teams of 15+ across multiple marketing disciplines
• Deep expertise in demand gen, product marketing, brand building, and customer marketing for SMB/mid-market segments
• Data-driven approach with strong analytical skills and martech stack proficiency
• Exceptional executive presence and cross-functional leadership

Preferred:

• Experience at AI-native SaaS companies or marketing AI/ML-powered products
• Background in revenue operations or competitive repositioning against established incumbents
• Consumption/usage-based pricing model expertise
• Global marketing experience across North America and EMEA

What monday.com can offer you:

• Opportunity to join a well-funded, proven company with big ambitions, competitive salary and benefits package, bonus potential, and eligibility to take part in the company equity incentive program
• An amazing company culture that values transparency and collaboration while never forgetting to have fun while we work!
• Monthly stipends for food, wellness, and commuter/remote work
• Fully dedicated learning and development team that provides opportunities for our employees to hone and gain new skills
• Award-winning work environment - named a “Best Place to Work” by BuiltIn as well as “Great Place To Work” certified
• We foster diversity, inclusion, and belonging through our Employee Resource Groups in addition to providing access to resources and education to support our team, facilitate conversations, and encourage understanding
• A global work environment with employees in Tel Aviv, New York, San Francisco, Denver, London, Kiev, Sydney, São Paulo, and Tokyo

Visa sponsorship for this role is currently not available.

monday.com is proud to be an equal-opportunity employer. We hire talented individuals, regardless of gender, race, ethnicity, ancestry, age, disability, sexual orientation, gender identity or expression, military or veteran status, cultural background, religious beliefs, or any other characteristic protected by federal, state, or local laws.

For New York City-based hires only: Compensation Range: $190,000-$225,000 base salary, subject to standard withholding and applicable taxes. In addition to base salary, the role includes opportunity to receive and/or earn a discretionary bonus and/or equity based on Company’s plans and in accordance with Company’s policies. Compensation finally awarded to the candidate will be commensurate with the candidate’s skills and experience. Compensation ranges for candidates in locations outside of New York City may differ based on the cost of labor and such additional factors for such other locations.

#LI-Hybrid

Social Title

None

Social Description

None

Our Team

None

Position Type

None