Job Description
Solarvest Holdings Berhad is a Bursa-listed clean energy company on a mission to accelerate Malaysia's transition to renewable energy. As we grow our brand presence and market position, we are looking for a Head of Marketing who is not just a strategist — but a creative thinker and confident leader who can bring ideas to life, shape compelling narratives, and inspire both internal teams and external audiences.
This is a senior leadership role that sits at the intersection of brand strategy, product marketing, and marketing operations. You will define the brand, drive go-to-market strategy, and build a marketing function that reflects the ambition and values of a company that genuinely believes in a cleaner future.
KEY RESPONSIBILITIES
1. Corporate Brand Strategy & Governance
- Own and define the Group's corporate brand strategy — positioning Solarvest as a credible, inspiring clean energy leader in Malaysia and the region.
- Establish brand governance frameworks and ensure consistency across all touchpoints, subsidiaries, campaigns, and external partners.
- Lead corporate reputation management and ESG/sustainability narrative, aligned with Solarvest's listed company obligations and stakeholder expectations.
2. Creative Direction & Brand Storytelling
- Bring the Solarvest brand to life through bold, distinctive creative ideas — from campaign concepts to content, events, and brand experiences.
- Shape and own the brand voice, visual identity, and storytelling approach across all channels and audiences.
- Challenge conventional thinking — bring fresh perspectives and industry-leading ideas that set Solarvest apart in a competitive and growing market.
3. Product Marketing & Go-to-Market
- Lead product marketing across Solarvest's portfolio — developing clear positioning, value propositions, and messaging for each product and service.
- Drive go-to-market strategy for new product launches, ensuring sales teams are equipped with the right tools, materials, and messaging to win.
- Translate complex clean energy solutions into compelling narratives for B2B & B2C customers, partners, investors, and the public.
- Build and maintain strong relationships with media, industry associations, government agencies, and strategic partners to support commercial growth.
- Work closely with the sales and business development teams to generate quality leads and support revenue growth.
4. ESG & Sustainability Narrative
- Partner with the Sustainability and Investor Relations teams to develop credible and compelling ESG brand communications.
- Lead sustainability storytelling initiatives that build trust with stakeholders, investors, and the public.
5. Marketing Operations & Team Leadership
- Oversee full marketing operations — budgeting, agency management, vendor negotiations, and performance tracking.
- Build, lead, and mentor a high-performing marketing team with a culture of creativity, accountability, and continuous improvement. Have the authority to plan and structure the marketing team as the business evolves.
- Act as a strong, visible leader across the business — influencing at C-suite level and driving alignment across departments.
6. AI & Innovation
- Lead the adoption of AI across the marketing function — setting the direction, identifying the right tools, and encouraging the team to embrace smarter ways of working.
- Stay ahead of emerging AI and marketing technology trends — bringing fresh thinking and relevant best practices into Solarvest's marketing approach.
- Champion a culture of innovation — inspiring the team to continuously explore, test, and apply new technologies that improve marketing effectiveness and efficiency.
Requirements
Experience & Background
- Minimum 12–15 years of marketing experience, with at least 5 years in a senior leadership role.
- Strong background in brand strategy, corporate branding, and creative direction — agency experience is a strong advantage.
- Strong product marketing and GTM experience in both B2B and B2C environments.
- Proven strategic thinker with commercial acumen — able to connect marketing decisions directly to revenue, pipeline, and business growth.
- Experience building or rebuilding a marketing function.
- Familiarity with listed company environments, ESG communications, or clean energy is a strong advantage.
Skills & Attributes
- Creative and commercially bold — full of ideas, able to inspire teams, and challenge the status quo with conviction.
- Strong business sense — thinks in revenue and outcomes, not just campaigns and activities.
- Embraces AI and emerging marketing technology — actively uses and champions AI tools to do marketing smarter and more efficiently.
- Assertive leader — confident in the boardroom, with media, and in front of investors. Strong enough to challenge and drive change independently.
- Excellent communicator and storyteller — across B2B enterprise, B2C consumers, investors, media, and government.
- Well-connected — existing network across media, government, industry bodies, and enterprise partners is a strong advantage.
Education
- Bachelor's degree in Marketing, Business, Communications, or a related field. Postgraduate qualification is an advantage.