Job Description

A well-funded start-up that focuses on changing the way people leverage data to make decisions is seeking for its first marketing leader to establish the marketing department. The company believes that out-of-context dashboards are not the solution but the problem, and they are obsessively passionate about helping people take data-driven actions!

We’re looking for an innovative Head of Marketing to improve the company’s marketing strategies and competitiveness. As Head of Marketing, your duties will include analyzing competitor behavior, identifying market trends, and increasing the company's market share.

To be successful in this role, you should demonstrate a great track record in managing product marketing and interpreting marketing metrics. First-class senior product marketing managers act as brand ambassadors and capitalize on consumer behavior trends.

Head of Marketing Responsibilities:

• Analyzing marketing strategies to identify new opportunities.
• Developing consumer-based marketing and branding strategies.
• Liaising with management, marketing, sales, and production teams.
• Developing and launching new product lines and identifying new customers.
• Establishing targeted customer and industry partnership networks.
• Monitoring key marketing metrics and developing market segmentation models.
• Integrating user-experience feedback in product updates and innovation.
• Performing competitor analysis toward an increased market share.
• Developing consumer-oriented marketing products and branding strategies.
• Incorporating emerging solutions and technological advancements in new products.

Head of Marketing Requirements:

• 3-5 years of experience in a related company.
• Proficiency in CRM software.
• Demonstrable experience in product marketing and innovation.
• Exceptional ability to increase competitiveness and market share.
• Ability to develop strong customer relations and feedback channels.
• Advanced competency in researching market trends and consumer behavior.
• Exceptional interpersonal and communication skills.

Advantage – previous experience with early stage tech companies.