About SNS
SNS is one of the world’s leading destinations for sneakers with strategic physical stores in Paris, Berlin, London and Stockholm, and a global digital presence.
We are now entering our next phase — strengthening profitability, sharpening our focus on young adults globally and building a stronger, more efficient digital business.
We are looking for a commercially driven Head of E-Commerce to lead that work.
The Role
As Head of E-Commerce, you own the performance and profitability of the SNS digital business.
This role is about driving profitable growth — not just revenue growth.
You will lead the digital business across USA, UK, France, Germany and Sweden, ensuring that every initiative contributes to margin, efficiency and long-term sustainability.
You are part of the SNS Leadership Team, reporting to the CEO, managing a team of two co-workers and working alongside Finance, Marketing, Tech and Sales/Buying to drive overall business performance.
What You’ll Focus On
Drive Profitable Growth
· Increase revenue with clear margin focus
· Improve conversion rate, AOV and retention
· Strengthen CRM contribution
· Optimize paid media efficiency and ROI
Maximize Commercial Impact
· Prioritize initiatives based on financial return
· Align digital merchandising with inventory and cash flow priorities
· Reduce waste and increase contribution margin
Lead Shopify & Digital Operations
· Own and optimize our global Shopify setup
· Ensure strong data and reporting
· Drive structured SEO and digital visibility
Connect Digital & Retail
· Align online and store priorities
· Ensure drops and activations drive both revenue and profitability
Build for the Next Generation
· Help ensure SNS remains relevant for young adults globally
· Balance culture and commercial performance
The Team
You will lead the E-commerce team consisting of an E-commerce & Content Merchandiser and an Ecom Specialist. As part of the SNS Leadership Team, you collaborate closely with Finance, Marketing, Tech and Sales/Buying.
Who You Are
· You have at least 5–8 years experience in international e-commerce
· You have at least 3-5 years of sucessful management experience
· Strong hands-on Shopify experience (at least 3 years)
· Solid CRM and performance marketing understanding
· Highly KPI-driven and commercially disciplined
· Comfortable operating in a lean, fast-moving environment
· A positive teamplayer
· Understand both culture and conversion
· Highly data-driven with strong analytical and decision-making skills
· Comfortable translating data into clear commercial actions
· Passionate about sneakers and subcultures around music, art and basketball
If you’re excited about building profitable growth, optimizing performance and shaping the next era of SNS — we’d love to hear from you.

SNS is a brand founded in 1999 out of the love and curiosity for the culture and life around sneakers, fashion, art, music, and basketball
Today SNS works through 4 main pillars:
SNS Brand
Through SNS Brand we can creatively transform our curiosity for new things, and our passion for heritage into items. A mix between full apparel collections or just that one special thing is being released on a regular cadence. SNS has worked on over 200 collaborative projects with all major footwear brands such as Nike, Jordan Brand, adidas, New Balance, Converse, Reebok, Vans and more.
SNS Retail Experience
What started as a small store in the back streets of Södermalm back in 1999 has grown to a true retail experience with 7 locations in New York City, Los Angles, Tokyo, London, Paris, Berlin and Stockholm. At SNS Retail you will find the latest sneaker releases such as adidas YEEZY, Nike x Off-White, NikeLab Collections, adidas Consortium.
You will also find a curated assortment ranging between streetwear and fashion including brands such as Needles, Thisisneverthat, The North Face, ByBorre. Balanced with classic sneaker silhouettes such as Nike Air Force 1, Nike Air Max 1, Air Jordan 1, Converse All Star, Adidas Stan Smith, all classics from New Balance and much more.
SNS Entertainment
It was never just about sneakers. SNS has always had a soft spot for good friends, good times and good food. With a bar located under our SNS store in NYC, a restaurant in one of our buildings in Tokyo, and aspiring youth club in the basement of our Berlin store and more upcoming projects, SNS will continue to explore how to dive into areas that has inspired us a lot over the years.
SNS Cares
Through this foundation, we are able to give back and do better. Better for the community and better for the world. Recent projects include working with JMJ Foundation, Whenweallvote, Charity Drop for Unicef as well as more global initiatives to work more sustainable.