Job Description

About Actian

Actian, a division of HCLSoftware, is the leader in data intelligence. We develop high-performance database technologies (including Ingres, Vector, and Zen) that power the world‚ most demanding industries. As a DevOps Engineer, you are part of a mission-critical team that ensures our global engineering force has the most reliable and efficient build environments possible.

Objective
Hire an amazing head of developer marketing for Actian to own developer growth internally and work with Hackmamba to execute growth initiatives.

Key Responsibilities

• Strategy & Leadership Define and execute the global developer marketing strategy to drive awareness, adoption, and advocacy among developers and AI/ML engineers. ensuring we speak with an authentic voice across channels and programs.
• Developer Programs Lead developer acquisition programs, ensuring they deliver measurable developer engagement. Collaborate with Demand Gen on paid marketing for developers, including advertising campaigns targeting AI/ML developers, sponsorships, and experimental acquisition channels. Oversee developer events strategy, including conference sponsorships, speaking engagements, workshops, and creative activations showcasing use cases.
• Community Building Establish and nurture a vibrant developer community through events, forums, hackathons, and online content. Own and develop key relationships with AI/ML developer communities and influencers (AI research labs, ML Twitter, GitHub AI community, etc.)
• Content & Enablement: Oversee the creation of technical content, tutorials, sample applications, and other resources that empower developers to succeed with our products.
• Collaboration Work closely with Product, Engineering, Sales, and Marketing teams to align on messaging and ensure a cohesive go-to-market approach. Collaborate cross-functionally to ensure developer needs inform roadmap and messaging.
• Metrics & Optimization Measure and analyze the impact of developer marketing initiatives, using data to refine tactics and improve engagement over time.

Qualifications

• 7+ years in developer marketing or a closely related field, ideally in a B2B tech or SaaS environment.
• Previous Developer Marketing position required.
• Strong understanding of developer communities, developer tools, and the AI/ML landscape.
• Experience as practitioner in the data and AI field; deep knowledge of databases, application development, and AI/ML.
• Excellent communication skills and the ability to translate technical concepts into compelling narratives.
• Leadership experience and a collaborative mindset to drive cross-functional initiatives.
• Ability to work with and manage agencies and contractors to deliver results.