This is a rare opportunity to shape how marketing drives growth at scale. As Head of Commercial Marketing, you’ll play a central role in building a more insight-led, commercially focused marketing function—strengthening how products and services are positioned, taken to market and delivered across multiple audiences and markets.
You will lead the development of a clear, joined-up commercial marketing approach across the organisation. Working closely with Product and Sales, you’ll ensure marketing activity is aligned to growth priorities and delivering measurable impact.
Key areas include:
Defining and delivering an integrated commercial marketing strategy aligned to growth goals
Leading product marketing, including positioning, value propositions and go-to-market planning
Strengthening demand generation through structured, data-led campaign planning
Using customer and market insight to improve targeting, messaging and performance
Improving marketing effectiveness and demonstrating impact on growth and engagement
Aligning marketing with commercial priorities and enterprise opportunities
Establishing clear marketing standards, processes and ways of working
Leading and developing a team of product marketing professionals
We’re looking for a senior marketing leader who combines strategic thinking with strong execution capability.
You’ll bring:
Experience in senior B2B marketing roles
Strong product marketing and go-to-market expertise across complex products or services
Proven ability to drive demand generation and improve marketing effectiveness
Experience using customer insight and data to inform strategy and campaigns
A commercial mindset, with evidence of aligning marketing to revenue and growth outcomes
Experience working cross-functionally with Product and Sales teams
Leadership experience, including developing teams and improving capability
Experience in sectors such as professional services, SaaS, education, consulting or standards-based environments would be beneficial, but not essential.
This role is based at the BRE Science Park in Watford, with an expectation to work on site approximately one day per week (flexi-hybrid)
The recruitment process is expected to include:
Application closing date: Sunday, 12th July 2026
AI interview stage (via Ryan): 13th July - 19th July 2026
Final interview stage: TBC, in-person interview
This role offers the chance to:
Shape and evolve a marketing function with real organisational impact
Work across a diverse portfolio of products and markets, including international growth
Strengthen how marketing contributes to commercial outcomes
Lead capability building in a collaborative and purpose-driven environment
If you’re interested in building a more commercially effective, insight-led marketing function and want to play a key role in driving growth, we’d love to hear from you.
BRE delivers innovative and rigorous products, services, standards and qualifications which are used around the globe to make buildings better for people and for the environment. For over a century we have provided government and industry with cutting edge research and testing to make buildings safer and more sustainable.
BRE’s ambition is to be the world’s leading innovation, science and data hub for the built environment. By developing science-led solutions to urgent challenges, we will build a thriving and sustainable world.
